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Henan Qiannuo Brand Class II Trademark
This problem is very complicated. Let me try to answer.

Our country's management of trade names is very irregular, with many levels, including counties, cities, provinces and countries, so there are many cases of similar trade names.

In fact, when two firms are the same, one of them will definitely have more influence. If an influential party registers the firm as a trademark, the trademark may not be authorized because it infringes on the prior rights of others (firms), just as both of them are called Liu Xiang, and poor citizen Liu Xiang is definitely unable to obtain the trademark of Liu Xiang, although he is also called Liu Xiang. But at this time, well-known firms can obviously have the reasonable right to register their firms as trademarks.

Another factor to consider is the order of registration. Obviously, a registered firm has more reasons to own a trademark with the same name as itself.

Your question is very good, but there is no specific provision in our country's laws. On the one hand, the management of trade names in our country is not standardized, and on the other hand, the conditions for obtaining trade names and trademarks are different, so it needs to be analyzed in combination with specific circumstances.