Mario Valentino and Giovanni Valentino are two branches of the same family. Valentino Garavani has nothing to do with them. Now the Valentino in the public mouth is basically Valentino Garavani, and Giovanni Valentino is more interested in Valentino Garavani. fame.

The original Valentino was Mario Valentino. As early as the early 20th century, a leather craftsman named Vincenzo Valentino was active in Naples, Italy, and gradually created a reputation. Later, he even received orders from the King of Italy. of orders.

In 1952, his son Mario Valentino took over his father's business and started a business in his own name, so the Mario Valentino brand was officially born. The current head is one of Mario Valentino’s sons, Vincenzo Valentino (who seems to have the same name as his grandfather).

Like most family businesses, once the leader dies, there will inevitably be disagreements over the inheritance of the ancestral business. Mario

Valentino’s other son, Giovanni Valentino, lost the battle for heirs and set up his own business, founding Giovanni Valentino.

The third one is Valentino Garavani. In fact, Valentino Garavani has nothing to do with the above two brands. It is a brand founded by the famous designer Mr. Valentino Garavani.

In the 1970s and 1980s, Mario Valentino and Valentino Garavani were both well-known clothing and leather goods brands in the Italian fashion world, but both brands were "Valentino". It caused trouble to both parties. Both sides are arrogant, and no one wants to hug the other's lap.

So the two parties agreed that Mario Valentino could use the "Valentino" logo on leather goods, and Valentino Garavani could use the "Valentino" logo on clothing.

Now the gap between the two companies in popularity is gradually widening. Valentino Garavani is more famous for both clothing and leather goods. However, we will still find that it is difficult to see Valentino Garavani bags with large logos printed on them like other brands. Even if there is a logo, it is small, and the full name "Valentino Garavani" is indicated. Perhaps this is the reason.

Baidu Encyclopedia-Valentino