The word "E" next to the shoes means Hongxing Erke
Brand introduction
Hongxing Erke is committed to passing on the sunny lifestyle to everyone in the world through various forms. Young people in the corner are encouraged to maintain a positive and optimistic attitude at all times, smile at life, show their own passion, happiness and vitality, and inspire unlimited creativity, imagination and positive energy. For a long time, Hongxing Erke has cooperated with top domestic and foreign events such as Shanghai ATP1000 Masters, China Tennis Open, Australian Tennis Open, WTA Year-end Finals, etc., while providing professional tennis equipment to international tennis stars, and is a leader in the field of Chinese tennis apparel. . At the same time, it joins hands with the Olympic Committees of many countries in Asia, Africa and other countries to appear on the Olympic stage alongside international brands. Differentiated communication methods and unique marketing techniques make Hongxing Erke increasingly competitive in the international market.
Development History
In 2016, Hongxing Erke won the title of "China Export Quality and Safety Demonstration Enterprise"
In 2014, it became the official partner of the ATP London Tennis Finals< /p>
In 2013, it became the official partner of the China Tennis Masters
In 2013, it was selected as one of Fujian Province’s intellectual property advantageous enterprises
In 2012, it was selected as one of the provincial enterprises in 2012-2013 "Top 100 Key Industrial Enterprises"
In 2011, the brand value exceeded 10 billion, and it was once again selected into the 500 most valuable brands in China
In 2011, it became one of the three most valuable brands in Iran, Uzbekistan and South Africa. Partner of the National Olympic Committee
In 2011, it was awarded the title of "National Model Enterprise with Harmonious Labor Relations"
In 2011, it was awarded the title of "China's Most Socially Responsible Enterprise"
In 2010, it passed the Fujian High-tech Enterprise Certification
In 2010, it passed the Fujian High-tech Enterprise Certification. At the same time, its "S-S Shell Cushioning Tennis Shoes" project won the Independent Innovation Product Award
In 2010, we cooperated with IBM and SAP to launch the E68 project and build an enterprise information platform
In 2009, we became the first company in the industry to obtain national environmental protection certification
< p>In 2009, ERKE obtained the "China Famous Trademark"In 2009, it became the "only designated activity equipment and event partner of the Hainan Island International Road Cycling Race"
In 2009, Passed the ISO14001:2004 environmental management system certification
In 2009, passed the ISO19001:2008 quality management system certification
In 2008, it became the first shoe manufacturer in China to obtain CNAS national certification. Clothing testing agency
In 2008, it entered the top 500 Asian brands for the first time
In 2008, the first overseas specialty store grandly opened in Lebanon
In 2008, it was selected into the " Forbes" 200 Best Companies
In 2008, sponsored the 48kg weightlifter Chen Xiexia of the Chinese women's weightlifting team to win China's first gold medal in the Beijing Olympics
In 2008, sponsored the North Korean Olympic representatives The team won two gold medals, one silver and three bronze medals at the Beijing Olympics
In 2007, the brand idea of ??"TO BE No. 1" was proposed
In 2007, it sponsored snooker China Open
In 2006, it became a global partner of the North Korean Olympic Committee
In 2005, it won the "China Famous Brand"
In 2005, it was selected into the China 500 for the first time The most valuable brand
In 2005, it was successfully listed in Singapore and became the first clothing brand in the industry to be listed overseas
In 2005, it won the title of "Top Ten Influential Brands in China's Industry"< /p>
In 2004, the "Technology Leading" development strategy was proposed
In 2004, the event series of clothing was launched, becoming a comprehensive clothing brand with complete shoes, clothing and accessories
In 2004, the Technology R&D Center won the honorary title of "Fujian Provincial Enterprise Technology Center"
In 2004, it won the title of "National Inspection-Free Product"
In 2003, it passed ISO9001 (2000 edition ) International Quality Certification System
Sales Network
Physical Sales
Integrating R&D, production and sales, with nearly 30,000 employees, the company has There are more than 7,000 stores, products are sold in Europe, Southeast Asia, the Middle East, North and South America, Africa and other countries and regions, and it has exclusive trademark rights in more than 100 countries around the world.
E-commerce
Hongxing Erke is one of the earliest apparel companies to start e-commerce business. Since the first online store opened on Taobao in 2009, it has provided timely and thoughtful services and fashion. The cost-effective products have quickly won the love of consumers. Many business indicators are at the forefront of the industry. It has successfully entered the ranks of Tmall 200 best merchant representatives, became a member of Tmall Think Tank, and was shortlisted for the "Top 20 Chinese Footwear Brand E-commerce" ".