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How to design a logo for beginners

1. Read the content of this lesson first. This lesson is about using the concrete skeleton method to draw a logo.

Logo design method for beginners: concrete skeleton "Packaging Design Tutorial Series"

2. The middle finger of the concrete skeleton refers to concrete: a specific image, with a real image. Get to know each other with contrasting objects, approaching the direction of realism.

Logo design method for beginners: Concrete Skeleton "Packaging Design Tutorial Series"

3. The steps of concrete skeleton include extracting bones, formulating key points, optimizing outlines, and adjusting proportions. In this case, the bones of a sheep head are used for representation.

Logo design method for beginners: Concrete Skeleton "Packaging Design Tutorial Series"

4. The red part is the ruler and compass diagram, the starting point of the manuscript. Realistic trademarks are recommended from the lower left corner, The upper right corner, the lower right corner and then return to the original point. The second point is to use a plug-in when making the tangent point between two circles. In addition, try to place the tangent point of the circles in the same position.

Logo design method for beginners: Concrete Skeleton "Packaging Design Tutorial Series"

5. Put the manuscript into the software AI, lower the opacity to 30, and lock it with Ctrl 2 .

Logo design method for beginners: Concrete Skeleton "Packaging Design Tutorial Series"

6. The plug-in used this time is circle by two or third points, as shown in the figure. When drawing this circle, first press the two points in the draft in the red circle to draw out the circle, and then define the outer contour obtained after the third basket point.

Logo design method for beginners: Concrete Skeleton "Packaging Design Tutorial Series"

7. Continue to use the above plug-in to draw circles, and then find that the two circles just drawn intersect. .

Logo design method for beginners: Concrete Skeleton "Packaging Design Tutorial Series"

8. Use the snap to collisions tool to solve the problem of tangent circles. First click to select the intersection. Use the mouse to pull a point on the circle to another circle, and release when a red point appears. This plug-in sometimes has bugs in the 2018 version of AI, and you need to restart the drawing board or software. In addition, this plug-in does not work every time. The tangent point can be found perfectly. You need to use Ctrl Y to display the outline to enlarge. If there is no alignment, you can use the plug-in again to pull the two circles apart and then pull them back.

Logo design method for beginners: Concrete Skeleton "Packaging Design Tutorial Series"

9. Continue to use the above method to draw a circle. Note that you can use the shape generator to detect whether the circle is a circle. Perfect tangent.

Logo design method for beginners: Concrete Skeleton "Packaging Design Tutorial Series"

10. Pay attention to using tangent points to draw circles as much as possible, as shown in the red box , after drawing the circle according to the draft drawing, Shift M switches to the shape generator.

Logo design method for beginners: Concrete Skeleton "Packaging Design Tutorial Series"

11. You can merge shapes by directly dragging the mouse on the graphic.

Logo design method for beginners: Concrete Skeleton "Packaging Design Tutorial Series"

12. Press Alt and drag to delete redundant shapes.

Logo design method for beginners: Representational Skeleton "Packaging Design Tutorial Series"

13. Fill all shapes with gradients, from white to black, and change the black color to CMYK is 100 pure black.

Logo design method for beginners: Concrete Skeleton "Packaging Design Tutorial Series"

14. Then use the gradient tool to adjust the direction of the gradient.

Logo design method for beginners: Concrete Skeleton "Packaging Design Tutorial Series"

15. Add effects-stylization-projection to some shapes, and the projection color is #565455. The parameters are shown in the figure.

Logo design method for beginners: Concrete Skeleton "Packaging Design Tutorial Series"

16. Except for the mouth part in the red area, all other parts are Ctrl Shift E and repeat the projection of the previous step . When distinguishing colors between two shapes, if you are using a gradient, you can use the two colors at both ends of the gradient to differentiate at the intersection, as shown in the blue circle.

Logo design method for beginners: Concrete Skeleton "Packaging Design Tutorial Series"

17. This lesson ends here, the effect is as shown in the picture.

Logo design method for beginners: concrete skeleton "Packaging Design Tutorial Series"