However, it is unclear whether Li Zikai can achieve her goal and continue to further promote the research and development of snail powder in terms of taste, quality traceability, quality control of raw materials, and helping agriculture and poverty alleviation.
However, since Li has been awarded the title of "intangible cultural promotion ambassador" on the Internet, we should also set an example in the protection of intangible cultural heritage. The snail powder produced by this factory should be Li brand, called "Li brand snail powder" and so on. You can indicate that it is produced in Liuzhou on the product packaging, but don't use the name of Liuzhou snail powder to promote the products produced by your factory.
Extended data:
Li's business map has expanded again;
At the beginning of this year, affected by the epidemic, the demand for packaged fast food such as instant noodles and snail powder soared. According to statistics, Liuzhou snail powder sold nearly 5 billion yuan in the first half of 2020, and the total export value from June to June this year reached 8 times that of last year.
Li Ziqi brand snail powder is also in short supply. According to the data of Tmall flagship store, the monthly sales volume of snail powder in Li Ziqi is more than 6.5438+0.5 million pieces, while the products of Tmall flagship store, both famous brands of snail powder, have the highest monthly sales volume, with 6.5438+0.4 million pieces and 400,000 pieces respectively.
Li set up a food factory in Liuzhou, which undoubtedly contributed to the further binding of Liuzhou city business card and network celebrity IP. Li's personal IP, with the support of physical industry and local government, may build a more solid foundation.