China has many new car-making forces, and life is not easy either. However, among the many new car-making forces, the most popular new car-making force brand is undoubtedly NIO. Although the development status of NIO does not seem to be ideal, as the number one brand among new car-making forces, NIO still has a lot to pay attention to.

Of course the product itself is good, and the subsequent development seems to make people have a lot of daydreams. Therefore, in an environment where many new car-making forces are slowly being eliminated, many car enthusiasts evaluate the brands of new car-making forces and feel that NIO may have a good future.

Whether NIO has a bright future, I won’t comment for now, but the influence of NIO’s brand, including its trademark recognition, is already very popular. As you become more famous, more people will follow and like you. Once more people follow and like you, the latest car brand logo will even appear, which actually collides with the NIO LOGO. This is indeed a bit fun.

Recently I saw a new car brand on the Internet called Weijia Automobile. When I didn't pay attention, I thought it was WeChat Auto, and I was wondering, has Ma Huateng started building cars too? Later, when I took a closer look, there were still many differences between Xin and Jia. It’s just that the two words WeChat are too deeply rooted in people’s hearts. Therefore, it is easy for us to have some misunderstandings.

It is easy to distinguish between WeChat and Weijia, but after looking at Weijia Automobile’s trademark, it feels a bit familiar. Why does this logo look so familiar?

Then if you think about it carefully, isn’t this just an inversion of NIO’s trademark? And in terms of comparison of the two trademarks, after NIO is turned upside down, it is basically a complete Weijia.

This makes people feel a little fun. Who is the boss of Weijia Automobile? Do you particularly like NIO’s car logo, or was there a coincidental collision during the design process?

Then I checked the relevant information of Weijia Automobile and found out that Weijia Automobile is one of many small electric vehicle manufacturers in Shandong. It is not clear how big it is, but its products are mainly low-speed electric vehicles. . The market for this kind of low-speed electric vehicles is mainly concentrated in towns and rural areas, and most of them belong to the category of scooters for the elderly.

Judging from Weijia Automobile’s interpretation of the corporate logo, the design of the Weijia logo has its origin and is very consistent with the Wejia brand itself. However, the reason why the trademark is exactly the same as NIO’s LOGO upside down is said to be a coincidence according to the information read on the Internet.

As far as we know, there are many companies producing low-speed electric vehicles in Shandong Province, and many of them are quite profitable. No matter how powerful Wejia Auto is, since it can build cars, it probably won’t deliberately save money on corporate logo design.

Weijia’s explanation of the logo design seems to be well-organized and not so far-fetched. It's just a coincidence that the logo of Weijia is exactly the same as the logo of NIO upside down, and NIO is the number one brand of new car manufacturing forces.

So, the corporate logo of Wejia Auto, which is also a new force in car manufacturing, is so similar to that of NIO. Is it an unconscious design that crashes NIO, or is it the logo of Wejia? , is it a complete copycat?

This seems to be difficult to comment on. Regarding this issue, Weilai Automobile said that it does not pay much attention to it, and this company definitely has nothing to do with Weilai. The information from Weijia is that it will replace the spare logo for its products.

However, the logo is like Weilai. Although it looks like a copycat, it also does a good job for Weijia Automobile. Before this, few people seemed to have heard of the Weijia brand. Now, at least many car enthusiasts know that this is a low-speed electric vehicle company in Shandong.

Is it a slap in the face, or a copycat? Are the results of copycats good or bad? It’s hard to comment at the moment. However, car companies that are truly copycats should have no future, right?

Xiaoye gossip, impromptu expression of car topics. The pictures are from the Internet. If there is any infringement or objection, please contact us to delete them.

This article comes from the author of Autohome Chejiahao and does not represent the views and positions of Autohome.