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What does the official flagship store of Tmall mean?
The official flagship store of Tmall refers to the official flagship store of some brands in Tmall Mall. Generally, brands are directly operated, and there are also brands and outsourcing e-commerce cooperation. Tmall flagship store is operated directly or indirectly by the brand, which not only provides brand-new sales channels for the brand, but also provides genuine protection for consumers to buy branded goods. For this reason, Tmall flagship store has attracted more and more consumers' attention.

1. What does the official flagship store of Tmall mean?

The official flagship store of Tmall refers to the official flagship store of some brands in Tmall Mall.

Generally, brands are directly operated, and there are also brands and outsourcing e-commerce cooperation.

Tmall flagship store is operated directly or indirectly by the brand, which not only provides brand-new sales channels for the brand, but also provides genuine protection for consumers to buy branded goods. For this reason, Tmall flagship store has attracted more and more consumers' attention.

2. If you deal in clothing, jewelry, ornaments, outdoor sports, digital, household appliances, home improvement/furniture/home textiles, household daily use, automobile supplies and accessories, and maternal and child supplies, you need to submit the following information:

1. Copy of the business license of the enterprise (valid annual inspection shall be completed, and the business scope shall include the goods sold);

2. Copy of enterprise tax registration certificate (national tax and local tax);

3. A copy of the Trademark Registration Certificate or Notice of Acceptance of Trademark Registration Application issued by the State Trademark Office (the trademark owner must be consistent with the name of the enterprise or legal representative applying for opening a shop; If you apply for a cosmetics flagship store, the trademark you hold must be registered for half a year);

4. Power of attorney issued by the merchant to Alipay.

Note: if you apply for maternal and infant products, but the products involve food or cosmetics, you must also provide the qualifications required for food and cosmetics; Apply for household products, and the products involve daily cleaning products, but also provide relevant qualifications for cosmetics.