Shanghai uncovered the first case of online celebrity selling fake goods via live broadcast. How was this counterfeit case uncovered? At that time, the Hongkou Branch of the Shanghai Public Security Bureau received clues from a clothing company within its jurisdiction, and then conducted a multi-day investigation into the Internet celebrity, and finally determined that this was a case of selling fake goods.
Nowadays, live streaming of goods is very popular. Not only Internet celebrities, film and television stars, but also some ordinary people are working hard to get into this industry to cut this big cake. It is no exaggeration to say that this industry is a big cake. It is reported that the one-day transaction volume of Weiya, a delivery expert, has exceeded 100 million yuan. This is really not a small matter, but a huge market.
Live streaming offers a variety of products, ranging from lipstick to real estate. Many people are already making a lot of money. As the saying goes, the forest is big and there are all kinds of birds. Some people manage their own one-third of an acre of land honestly, while some people start to make evil ideas. This is true in all walks of life, and the same is true for live streaming. No exceptions.
According to common sense, as a successful sales master with hundreds of thousands of fans and a daily transaction volume of more than hundreds of thousands, such results should be satisfactory. This is what many people dream of. It can't be achieved, but there is such an anchor who is still not satisfied with this result and wants to do something bigger. But she forgot one sentence, she was too greedy and ended up bringing fake goods and was brought to justice, and everything she had once was reduced to zero.
Liao, who has good looks and once worked as a graphic model, entered the ranks of live-streaming products three years ago. Live-streaming has become very successful and has millions of fans. , became a "head anchor". According to what she later confessed, there were hundreds of thousands of fans online at each game, and an average of one million transactions per game. Was this result enough to satisfy her? No, she started cooperating with various merchants, and gradually began to go down the wrong path of bringing in fake goods. The purpose of doing so was very clear, that is, she could earn more money.
Since she entered the industry relatively early and is relatively clear about some rules, she can avoid some "risks" very well, such as deleting all records immediately afterwards, etc. But no matter how good the fox is, She can't beat the hounds, so once she was locked, her work was almost over. Two months later, after all the evidence was found, it was no longer enthusiastic fans waiting for her. , but a cold "big bracelet". It's all over. This is the result of deceiving everyone and bringing fake products.
As the saying goes, "A gentleman loves money in the right way." There are elites in all walks of life. No matter what you do, as long as you concentrate on it, you will gain something. If you always want to get more money , always thinking about taking advantage of opportunities, then the final result can only end in failure. This is an inviolable conclusion.
Bringing goods through live streaming is originally a good thing, but some people cannot keep their peace and want to make more money by bringing fake goods. In the end, they shoot themselves in the foot. As the saying goes, you are doing your own thing. live.