It is a fashion brand.

Beluute Fashion Co., Ltd. is affiliated to Zhejiang Baoxiniao Clothing Co., Ltd., a listed company of Baoxiniao Group, and is mainly engaged in the design, production and sales of Big Rooster brand clothing products.

A series of main trademarks and defensive trademarks such as the Chinese "Big Rooster", the English "BIG ROOSTER", and graphics were approved and registered by the State Trademark Office in June 1996, and were subsequently registered in categories 9 and 18 respectively. Joint trademarks have been registered for major commodity categories such as Category 25, Category 26, Category 35, Category 42, and Category 45. ?

Bilute is based in Shanghai and takes advantage of the powerful talents, information and other information resources of Shanghai, an international metropolis, to provide a strong guarantee for the comprehensive upgrade and market development of the Big Rooster fashion brand.

Under the leadership of the group's board of directors, the company implements a standardized modern enterprise system, continuously improves the internal management mechanism, and gradually forms a four-center enterprise consisting of brand image, product research and development, supply chain management, and market operations. Enterprise framework.

Birute adheres to the development strategy of brand management and continues to create brand value. It has established professional R&D and design teams with well-known domestic and foreign designers in Milan, Italy and Shanghai, striving to create high-quality, unique style, Casual and stylish clothing with a distinctive personality.

In addition to traditional model marketing, the company has also built an e-commerce sales platform for Biluote apparel to comprehensively expand the casual fashion market and is committed to becoming the leading brand of casual fashion apparel in China.