Many people don’t know that Dabao, the “famous Chinese trademark” in their impression, has secretly changed his nationality and has become “American”!! In fact, Dabao is no longer the Dabao in your impression!
Why is Dabao SOD honey so cheap?
1. Common ingredients: Dabao’s ingredients are simple and there are no particularly expensive raw materials. Water, mineral oil, glycerin, stearyl alcohol, dimethicone (silicone oil), potassium laureth phosphate, superoxide dismutase (SOD), ginseng root extract, astragalus membranaceus root extract, glycerin Fatty acid ester, disodium EDTA, fragrance, methylparaben, propylparaben, DMDM ??hydantoin. The core ingredient - the so-called SOD refers to "superoxide dismutase". The so-called SOD refers to "superoxide dismutase". A long time ago, it was extracted from animal blood and was relatively rare. Later, people discovered that they can also be extracted from soybeans, cabbage, wheat leaves, etc., greatly reducing the ingredients. This may be the reason why the price has not increased for so many years.
2. Market positioning: The low-end civilian route is mainly aimed at the general public, especially those who are very concerned about price. This has led to the reason that its price has always been relatively cheap.
3. The product strength is average and the competitive strength is not enough: The old brand "Dabao", like many other national brands, is facing a living environment of being gradually eliminated. Nowadays, people pay more and more attention to skin care and are more willing to spend "expensive prices to buy good products", but Dabao's products can no longer meet people's requirements. If Dabao wants to break away from this low-end route, it must rely on its products. Although Dabao can also hydrate and moisturize, its texture is oily, and its hydrating and moisturizing effect cannot meet high requirements. People who are really willing to "spend money on their face" must use Dabao, and most of them use Dabao SOD honey as hand cream and body lotion. You may be willing to spend "tens of thousands" on things you use on your face, but "body lotion" and "hand cream" will make you feel satisfied within a hundred dollars! We can’t say that Dabao is not easy to use. Indeed, it is of high quality and low price at its price. However, at its price point, there are also old-brand products at the same low price, such as "Yumeijing", "Pechoin", "Snake Oil Ointment" and other competitors. These competitors are no worse than Dabao in terms of usability, but they are Even cheaper than Dabao.
Dabao is no longer the “national treasure” in your eyes! Dabao has already been acquired by Johnson & Johnson, and its product ingredients have been upgraded many times. Under the recommendation and marketing of major soft articles and Internet celebrities, Dabao has once again entered the public's field of vision and has become one of the representatives of affordable products with a good reputation. Compared with the old version of Dabao SOD honey, it has a very thick and creamy texture, which is difficult to spread and has a bad experience. The current version of Dabao SOD honey has a lotion-like texture, which is much refreshing and easy to absorb. The disadvantage is that it is oily. !!As a 30-year-old person, I feel that this moisturizing force is far from enough...