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The Present Situation and Predicament of Shanghai Creative Park

Dilemma

By 29, 75 creative industry clusters in Shanghai had not been able to get rid of the high vacancy rate and other problems, especially the artistic creative parks. Many galleries in M5, Hongfang and Tianzifang were in a business situation such as a sharp drop in transaction volume and difficulty in withdrawing funds.

Huang Chang, who is engaged in industrial product design, worked in No.8 Bridge, Jianguo Road for three years. At first, he rented an office of about 5 square meters considering the creative atmosphere here, but eventually he moved out because he could not accept various problems such as building leakage and poor management. Among them, the rent increase of about 3% was also one of the reasons. In fact, in terms of property management, transportation cost and time cost, the low rent advantage of creative park may not be "the wine is not afraid of the alley".

since 1999, the development of creative parks has been somewhat blind, with excessive quantity and area, which does not conform to the law of industrial development. Naturally, there is a problem of survival. This is actually a problem in the orientation of park owners. Many owners only renovate simple old buildings and then rent them out, providing only a single hardware, lacking multi-angle consideration.

Tianzifang, which is full of cafes, western restaurants and creative specialty shops

Obviously, the carriers on which the creative industry depends are those old factories, warehouses and historical buildings that have been rebuilt, but these creative parks located in prime locations in Shanghai are more like being operated as creative real estate. For example, No.8 Bridge, with a project investment of nearly 4 million yuan, aims to "lease the site for 2 years and plan to recover the investment in five years", and the factors that are too utilitarian and realistic have become creative in Shanghai. Ideas to solve the problem

Each park has enjoyed different government preferential policies, but all parks are under pressure to repay bank loans. Therefore, Hongkou District held a forum to learn about the enterprises settled in the park and discuss with Shanghai Bank whether the lease operation right can be used as collateral. Undoubtedly, the investors and operators in the park need to worry most. "They are the ones who really need to solve the problem".

Some people think that park operators should not confine their roles to renters, but should actively promote the formation of creative industrial chain with creative parks as carriers. Upward, provide sales channels for design and help design connect with brands or enterprises; Downward, provide supporting services for design. Creative parks can also provide more soft services, such as helping design companies to promote media and so on. These are the value-added spaces of creative parks.