In 1956, the company established a joint venture, and the Nanchong Chongshi People's Government set up a state-owned Nanchong Chuanbei bean jelly shop, with Xie Shaoan, a descendant of Xie, as the manager. In March, 196, Chairman Zhu De returned to Nanchong, his hometown, and took Marshal He Long to taste North Sichuan bean jelly (Chef Xie Shaoan) and introduced it to Beijing. Since then, North Sichuan bean jelly has spread to the whole country. In 1994, the registered trademark of North Sichuan bean jelly "North Sichuan" was registered by Chongqing famous snack company in the State Administration for Industry and Commerce. As the founder, the state-owned Nanchong North Sichuan bean jelly shop lost its development opportunity, and the enterprise was restructured in 2. In 21, Li Hua (the current executive vice president of the company and the former apprentice of He Biyu, the manager of the state-owned North Sichuan bean jelly shop) took over the North Sichuan bean jelly shop. In 23, Ren Qisheng (the current chairman of the company) bought back the registered trademark of "Chuanbei" for 2, yuan, and reorganized with Laochuanbei bean jelly shop to establish Sichuan Chuanbei bean jelly food culture Co., Ltd. In 25, the company's first chain store opened in Huaqiang North Road, Shenzhen. In 28, the company built the experimental base of North Sichuan bean jelly industry chain in Gaoping District. In January, 213, the company invested 16,512,4 yuan to build the first phase of "North Sichuan Bean Cure Circular Economy Industrial Chain" in Suixi Town, Shunqing District. The project started on March 18th, and the staple food central kitchen was produced on September 18th, and the grain, oil and food factory was put into operation on November 18th. On December 6th, the promotion meeting for the industrialization of grain, oil and staple food in Sichuan Province was held in the company. This phase of the project is planned to be fully completed in June, 214.