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What kind of medicine is in the happy packaging?

my country's "Drug Administration Law" has a special chapter on the packaging and repackaging of drugs, and has made special provisions on drug packaging issues. These include: the label or instruction manual of the drug package must indicate the product name, specifications, manufacturer, approval number, product batch number, main ingredients, indications, usage, dosage, contraindications, adverse reactions and precautions. The "Measures for the Management of Packaging Materials and Containers in Direct Contact with Drugs" (Order No. 13) and the "Regulations on the Management of Drug Packaging Labels and Instructions" (Order No. 24) promulgated in 2004 also provide detailed regulations on drug packaging.

Pharmaceutical packaging and trademarks

A trademark is a visible sign that distinguishes products from one another. Its components can include text, graphics, numbers, letters, colors, three-dimensional signs and other Combination etc. Trademark registration can enable drugs to obtain legal protection more effectively and enhance their market competitiveness. It can also help consumers recognize the brand when shopping, correctly choose safe and effective drugs, and support their confidence in drugs and manufacturers. In the trademark registration system, my country mainly adopts voluntary registration, but compulsory registration is required for human medicines and tobacco products. Because human medicines are related to people's lives, health and safety. In other words, drugs with unregistered trademarks entering the market will be regarded as fake or counterfeit drugs. Drug trademarks mainly appear on drug packaging. Drug names, common drug names, geographical indications, etc. cannot be used as trademarks. For example, Yunnan Baiyao and Liuwei Dihuang Pills are geographical indications or common names of medicines. In order to achieve the purpose of identifying or promoting drugs, the drug trademark rather than the generic name of the drug should be highlighted on the drug packaging. For example, the traditional Chinese medicine industry has the reputation of having white medicine in the south and red medicine in the north. Shenyang Traditional Chinese Medicine Factory produces various brands of Shenyang Hongyao, but the trademarks are placed in a very inconspicuous position on the drug packaging, making it difficult to attract consumers' peripheral vision. Therefore, the market is deeply impressed by Shenyang Hongyao but is unfamiliar with the trademarks. Now they have to face the embarrassing situation where more than 20 manufacturers across the country are counterfeiting Shenyang red medicine but are unable to do anything. Wuji Baifeng Pills is an ancient traditional Chinese medicine recipe with many manufacturers, but Huiren brand Wuji Baifeng Pills has become the new one. This is because the manufacturer’s legal concept and marketing concept are mature, and the Huiren trademark is highlighted in drug packaging and advertising. .