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How much could Moutai sell for in 1987?

87-year-old Maojiao Kweichow Moutai Brewery Factory No. 1 500ml package 120 yuan/1440 yuan/box

1. Moutai Distillery has not entered into a joint venture with any other manufacturer, nor has it shared its trademark licensing rights with any manufacturer, nor has it established a first factory, a second factory, or a branch factory. Any "Moutai" marked as being produced by an associated factory, the first factory, the second factory, or a branch factory is absolutely certain to be fake.

2. The white space outside the red box on the back label of Moutai wine is 1cm, which is evenly distributed. However, the white space outside the red box of this bottle of Moutai wine is lower on the left and higher on the right

3. The registered trademark "Kweichow Moutai" is affixed to the entire bottle of Moutai, which is printed on imported 100-gram steel plate paper. The size of the trademark paper for a 500-ml bottle is 90 mm × 125 mm. The pattern of the domestic wine trademark is divided into three parts: in the middle is a 60 mm wide white diagonal strip from the upper right to the lower left, with two thin black lines and four thick black lines at the top and bottom respectively, and the five red "Kweichow Moutai" The words are sandwiched in the middle. There is a 13 mm wide gold strip at the junction of the diagonal belt and the upper left corner, with four black characters on the strip: "famous at home and abroad". In the upper left corner is a red color block, with a white circle with a diameter of 35 mm and a gold edge in the middle. Inside the circle are circular wheat ears, golden gears and red five-pointed star patterns from top to bottom. There is a thin gold line where the diagonal strip meets the lower right corner. On the red color block in the lower right corner, there are eight white words "Produced by China Moutai Distillery", and under the white words there are black words "53% VOL, 500mL" indicating the alcohol content and capacity. The specifications stated on the back of the bottle are 65 mm x 85 mm and are edged in red. There is a 10 mm wide white border around the edge. The date of manufacture is in blue Arabic numerals. The trademark is beautifully printed, with accurate colors and even trimming. The trademark and back sticker of the fake "Maotai" are printed on ordinary paper. The trademark size is 100 mm × 140 mm, and the back sticker size is 133 mm × 85 mm. The color matching of various patterns is confusing, the layers are unclear, the colors are light, and the specifications are inconsistent. The fonts used are also obviously different from the real trademarks. The factory date is written in red or in other colors

4. The bottle of Moutai is a milky white glass bottle with a large red threaded twist-off anti-theft aluminum cap. There are five white characters "Kweichow Moutai" on the top, and there is no inner stopper at the mouth of the bottle. The whole bottle of wine is wrapped with a piece of high-quality square leather paper and packed in a color box: the outer packaging color box is made of imported white paper plus fine corrugation. The font and color on the box are consistent with the trademark and back sticker.

Fake "Maotai" bottles are sealed with red plastic caps of different shades, some are transparent without words, and some have fake "Maotai" characters. The bottle caps are either white or red. The lids also have different wall patterns, including yellow twist-off aluminum caps, and plastic lids with twist-off yellow aluminum caps. There are several types of inner plugs: spiral type, waistline type, flat top type, etc. The outer packaging box is made of unqualified and low-quality leather paper or other materials.

It’s worth fifteen thousand yuan now, no problem.