The "Gujin" brand, which has been certified as a "Chinese time-honored brand" by the Ministry of Domestic Trade, not only pays attention to fabrics and styles, but also pays attention to how it conforms to the functions and strength principles of the female human body. It is known as "the ancient and modern bras, which are more charming when worn" ". The main feature of Gujin's products is that it has a wide range of age groups and a relatively complete range. From girls aged 16 or 17 to women in their 40s or 50s, they can find suitable underwear in the store.

The two words "Gujin" have become synonymous with women's underwear today. This is not only because Gujin underwear stores have been famous as early as the 1940s. For many years, they have been the characteristics of the factory behind the store. The exquisite workmanship and friendly and considerate service attract Shanghai women, and it also pays close attention to every detail from a female perspective. In terms of material selection, cotton and chemical fiber are compatible in ancient and modern times, taking into account both health and beauty; in terms of varieties, tradition and trend are unified, making mothers happy and daughters satisfied; in terms of craftsmanship, exquisiteness and uniqueness are highlighted, beautifying the appearance. Every woman's body is both general and special in terms of size, setting off youth and correcting the traces of time.

Although Gujin is already a famous brand, they are not complacent and stand still. Instead, they constantly adjust and give full play to their advantages, so that in addition to their rich experience and traditional time-honored brands, Gujin has more The flavor of the times. Whether it is its first underwear model in the country or its tailor-made services, it has always taken building women's fitness characteristics as its own responsibility and creating the perfect image of women as its mission, adding more features to today's new self-confident and confident women. So much beauty.

"Winning trust with sincerity and building a business with trust" is the foundation of the company's operation and development. "Wish all women to be healthier and more beautiful" is the cultural connotation of the company.

Since 1992, the company has been rated as "Shanghai Civilized Unit", "Shanghai Excellent Enterprise" and "National Advanced Collective of Domestic Trade System" many times. The "Gujin" trademark has been recognized as "Shanghai Famous Trademark" for consecutive years, and "Gujin Bra" has been ranked as "Shanghai Famous Brand Product" for consecutive years.