Chivas Regal Chivas Regal Chivas Regal was founded in Aberdeen, Scotland in 1801. It is the earliest whiskey manufacturer in the world to produce blended whiskey and bring it to the market. It is also the creator of the triple blend of whiskey. Infatuated with the whiskey industry, the Chivas Regal brothers visited Europe and the United States and became the first pioneers to discover the secrets of whiskey brewing. Founder James Chivas insisted that maintaining the consistency of brand taste was the charm of the brand, and began to create blended whiskeys with consistent quality assurance. In this way, its brand "Chivas Regal" was born in the 1890s. Chivas Regal is a premium Scottish whiskey. The founders, brothers James Chivas and John Chivas, pioneered the artistic trend of the time and created the Chivas brand.