Wangjiang is only the weakest among the motorcycle companies affiliated to the Bingzhuang Group. Its output accounts for a small proportion of the group’s motorcycle output, and Wangjiang has always been only a third-tier small brand. In the long run, there is no What is the potential for development? The integration of the motorcycle industry is the general trend now. Many small brands will inevitably be eliminated. The motorcycle companies currently owned by Bingzhuang Group include Jialing, Jianshe, Qingqi, Dayang, Jianshe Yamaha, Qingqi Suzuki and Qingqi Peugeot, etc. are all domestic first-tier brands or joint venture brands. Wangjiang is nothing compared with them. Moreover, Chongqing Wangjiang and Wangjiang Suzuki are not the same thing. The Ordnance Equipment Group just withdrew from this part and has no competition. It’s just a powerful brand.
The following is the relevant news on this matter
5.75 million military equipment group sells Wangjiang Motorcycle equity
This newspaper (reporter Liu Yong) Time-honored Chongqing Motorcycle Enterprise - Wangjiang Motorcycle will change ownership. Yesterday, Chongqing Stock Exchange reported that Bingzhuang Group publicly listed the transfer of its equity in Chongqing Wangjiang Motorcycle Manufacturing Co., Ltd. for a price of 5.75 million yuan. Data shows that Chongqing Wangjiang Motorcycle Company is in a state of low profit, with an annual output of tens of thousands of motorcycles, and is a third-tier motorcycle company.
According to people familiar with the matter, Wangjiang Motorcycle, a subsidiary of the Bingzhuang Group, was as famous as Jialing and Jianshe Motorcycle and was one of the three major motorcycle brands in Chongqing. Relying on military technology, Wangjiang Motorcycle independently developed and successfully manufactured China's first Prince motorcycle in the late 1970s and early 1980s, and it became a state guest gift to the President of Uruguay. It was also designated by the Beijing and Shanghai traffic police at that time. vehicle.
Later, due to various reasons, it did not achieve great development.
In 2004, in order to revive the glory of Wangjiang motorcycles, Chongqing Wangjiang Industrial Co., Ltd., a subsidiary of the Bingzhuang Group, joined forces with the private enterprise Chongqing ***chuang Industrial Co., Ltd. to establish Chongqing Wangjiang Motorcycle Manufacturing Co., Ltd., located in Nanxi Economic Park, Jingkou, Shapingba District, with a registered capital of 8 million yuan. Chongqing Wangjiang Industrial Co., Ltd. holds 50% of the equity, Chongqing *** Chuang Industrial Co., Ltd. holds 45%, and another natural person, Li Mei, holds 5%.
In May 2005, Chongqing held the Asia-Pacific City Mayors Summit, and Wangjiang Motorcycle became the designated motorcycle and stole the show.
Due to fierce competition in the industry, Wangjiang Motorcycle has been operating at a low profit level in recent years despite its good reputation and quality. With an annual output of tens of thousands of motorcycles, it has not broken out of the ranks of third-tier motorcycle companies.
It is reported that in 2009, Wangjiang Motorcycle’s operating income was 183.7381 million yuan and its net profit was 316,500 yuan. From January to November 2010, Wangjiang Motorcycle's operating income was 212.03 million yuan and net profit was 628,100 yuan. Wangjiang Motorcycle has assets of 77.4325 million yuan, including liabilities of 66.9807 million yuan and net assets of 10.4518 million yuan. The transfer price of 50% of Wangjiang Motorcycle's equity is 5.75 million yuan, which is slightly higher than the corresponding net assets of 5.2259 million yuan. Wangjiang Motorcycle Company's factory buildings and land are both leased.
“The transfer of 50% equity of Wangjiang Motorcycle by the Military Equipment Group is a normal industrial adjustment.” Yesterday, relevant sources pointed out. It is reported that the old shareholders have given up the exercise of their right of first refusal. The license period for the "Wangjiang" trademark used by Chongqing Wangjiang Motorcycle has expired. After the equity transfer, Chongqing Wangjiang Motorcycle Co., Ltd. is no longer allowed to use the trademark. This means that Chongqing Wangjiang Motorcycle Company will look for licenses and trademarks again in the future.