In Yongcheng, which is prosperous due to coal, the local people vividly call the flour and food industry the "white economy" to compare with the city's huge "black economy" - coal, electricity, aluminum and coal chemical industries. echo.
The reasons why Yongcheng deserves the title of "China Flour City" are:
1. Yongcheng has more than 100 flour companies that process more than 100 tons of wheat daily. With a designed production capacity of 3 billion kilograms, it is the largest flour production base in the country;
2. Yongcheng has cooperated with famous domestic and foreign enterprises and scientific research institutions to develop fortified nutritional powder, student-specific powder, and multi-dimensional selenium-enriched powder. More than 30 new products including nutritional powder, nutritious noodles, fermented black fungus, vegetable juice, gold crystal corn flour and pollution-free meat products, as well as complex enzyme series;
3. There are 13 flour food stores in Yongcheng The company has passed the ISO9001 international quality system certification. 21 companies' products have won the national "Well-known Products", and 20 companies have won the "Inspection-Exemption Products", "Reassured Flour", "High-Quality Products" and "National Inspection-Exemption Products" in Henan Province. The products sell well in more than 30 provinces and cities across the country, and have entered the international markets of South Korea, North Korea and Southeast Asia;
4. The China Flour Quality Testing and R&D Center has been built in Yongcheng, which is the first in the country to be established in a county-level city. The establishment of the Flour Quality Testing R&D Center has established Yongcheng’s absolute say in flour quality standard determination and testing;
5. The China Flour Food Entrepreneurs Association is also located in Yongcheng, serving as a The carrier has formed a network of contacts and friendships among flour food enterprises across the country;
6. Projects such as China Flour Food Trade City and Yongcheng Food Industry City are under preparation, and a first-class agricultural product trading center in the country is about to be formed;
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7. Yongcheng’s “white economy” has formed two relatively complete industrial chains. One is an extension from flour to the food processing industry, and the other is an extension from flour to feed processing, which has strongly promoted the breeding industry. , transportation industry, plastic weaving industry, printing industry, and the development of service industry...
It can be seen that Yongcheng's "white economy" is brilliant and the title of "China Flour City" is well-deserved. In order to promote the rapid development of the "white economy" and achieve the goal of enriching the people and strengthening the city, the Yongcheng Party Committee and Municipal Government have successively issued the "Opinions on Enlarging and Strengthening the Yongcheng Flour Food Industry" and the "Decision on Encouraging and Supporting the Development of the Flour Food Industry" "" and other policy documents have formulated and improved a set of preferential policies for the development of the "white economy". Implement listing protection for key enterprises and provide sufficient tax concessions. In terms of corporate land, funds, technology, projects, etc., it gives the green light to enterprises and actually helps them solve problems.
The "five major service systems" have been improved: first, to improve training services, and organize corporate personnel to participate in 15 training courses on corporate management, financial statistics, functional skills, etc., with more than 1,000 people; second, to improve network services and build "China Small and Medium Enterprises Yongcheng Network" has more than 200,000 visits and click-through rates, ranking third in the province; third, it is to improve scientific and technological services, carry out exchanges and cooperation with scientific research institutions and colleges and universities, and attract talents and attract talents to enterprises. technology and purchase advanced equipment; the fourth is to improve and optimize environmental services, set up a corporate peace day system from 1st to 25th of every month, hold regular entrepreneur symposiums, and severely investigate and deal with the "four chaos" behaviors that make things difficult for enterprises; the fifth is to improve management consulting The service platform opens a corporate consultation hotline and organizes companies to participate in activities such as project application, product exhibition and sales, awards and exchanges.
Consider strengthening industrial leaders as an effective way to make the flour industry bigger and stronger, continue to accelerate the construction of an agricultural industrialization system led by grain purchase and sales, and flour processing industry, and encourage leading enterprises to adopt "company + farmers" and other In a variety of ways, we develop grain order production and order acquisition, and establish an alliance with farmers with maximum sharing of benefits and maximum risk sharing, forming a stable production and marketing relationship and achieving a win-win situation. In the past five years, a company of Huaxing Group has built a total of 1.1 million acres of high-quality wheat production bases and 1.8 million acres of ordinary wheat production bases in Yongcheng and surrounding areas. This alone has increased the income of farmers by 70 million yuan. 30% of the city's per capita net income of farmers comes from the flour industry.
Through the active coordination of the government, the Yongcheng Flour Industry Loan Guarantee Association was established. Many financing guarantee companies joined the association, which effectively solved the financing difficulties encountered by small and medium-sized enterprises in the development process and provided services for small and medium-sized flour companies. It provides a strong guarantee for the rapid development of food enterprises.
The good development environment has enabled the city's flour food companies to spring up like mushrooms after a rain. Chengguan Town alone has developed 24 flour companies, among which more than ten flour companies such as Huaguan, HSBC, Dongfang, and Henghui have become The city's key leading enterprises. Brand is the business card of a region and city, and is also an important symbol of a region's economic strength.
Yongcheng City concentrates its efforts on cultivating, supporting, protecting and developing a group of brand products and famous enterprises that master high-tech, own intellectual property rights, high product quality and high market share, and drive the technological innovation capabilities and quality of enterprises. The quality and management level are continuously improved, promoting the optimization and upgrading of product structure and industrial structure, and accelerating the branding process of the food industry.
Encourage and support flour enterprises to cooperate with scientific research institutions and colleges and universities, introduce scientific and technological talents, develop new processes and new products, accelerate the transformation of scientific and technological achievements, improve the scientific and technological content of products, create well-known brands, and support the development of enterprises Add energy. Through school-enterprise cooperation, it not only gave birth to many provincial and national excellent brands such as "Yuhua", "Yili" and "Hedu", but also developed high-tech products such as "Multi-dimensional Selenium-rich Wheat Flour" and "Huaxing Wheat Germ". new products and appeared on the tables of the National “Two Sessions”. At the same time, we actively build a "college student internship base" to provide strong support for cultivating enterprise reserve talents.
It has successively built and established the country's first flour quality testing R&D center, the "Modern Grain Research Institute" and other professional R&D appraisal institutions and scientific research institutes, and established Yongcheng flour quality standard measurement and testing. Absolute right to speak. In order to expand the scale of the introduction of scientific and technological achievements, the city is preparing to build Yongcheng Food Industry City, China Flour Food Trade City and other projects, which has greatly promoted the improvement of flour enterprise production efficiency, product quality, high-tech product research and development and labor Transformation of quality.
Increase the encouragement and support for flour food enterprises to create national and provincial "famous products" and "well-known trademarks", and promote the improvement of flour quality by creating brands. The city stipulates that companies that obtain national and provincial famous products, "Henan Province Well-known Trademarks" and "China Famous Trademarks" will be given rewards ranging from 50,000 yuan, 100,000 yuan and 200,000 yuan respectively. Among the flour enterprises in the city, 1 is a national-level agricultural and sideline product demonstration enterprise, 2 are provincial-level, 2 are provincial-level integrity enterprises, 1 is national-level inspection-free product, 3 are provincial-level inspection-free products, and provincial-level "famous brand products" ”, with more than 50 registered trademarks.
In accordance with the requirements of the modern enterprise system, actively promote the construction of modern enterprises.
Conscientiously implement the relevant preferential policies for talent introduction at the national, provincial and Shangqiu City levels, and encourage and support flour enterprises to introduce excellent management and technical talents. Regular and unscheduled training for enterprise employees can be achieved by taking various forms such as studying in scientific research institutions, inviting experts and professors for centralized training, and on-site guidance. 60 flour entrepreneurs have gone to Peking University to participate in MBA training.
In the process of development and expansion of Yongcheng’s flour industry, it carefully selects and cultivates famous brands, uses famous brands to expand the market, uses brands to stimulate the industry, and increases the market share of products. Yongcheng flour and flour products have a domestic share of 15%-20%, a provincial market share of 75%-80%, and a regional market share of more than 95%. Yongcheng’s flour sales in Pudong New Area, Shanghai account for more than 70% . The connotation of Yongcheng's "white economy" is constantly deepening, and its extension is constantly expanding.
The "white economy" is extending from the initial flour processing to convenience foods, quick-frozen foods, nutritious foods, etc., and the chain of grain processing is getting longer and longer; it is moving from animal husbandry and pig slaughtering to meat segmentation, With the extension of meat food processing, the livestock industry chain is getting longer and longer; it is extending to alcohol, beverage and other industries, and the agricultural and sideline products processing industry chain is getting longer and longer.
Today, Yongcheng flour food industry has formed three categories of pasta, meat and liquor beverages, with hundreds of varieties, and has stepped onto a new level of branding and branding in the food industry. A flour processing industry cluster has been formed, led by enterprises such as HSBC, Huaguan, and Yongxin, and characterized by wheat processing; based on enterprises such as Huaxing Miyagawa, Huaxing Minsheng, and Xinmaiyuan, with dried noodles, moisturizing noodles, instant noodles, Food processing industry cluster featuring flour-based nutritious food; meat processing industry cluster featuring meat product processing, led by Zhongpin Food Industry, Yongsheng Food and other enterprises; alcoholic beverages led by enterprises such as Huanggou Group Industrial cluster; the corn products industrial cluster led by Henan Jinjing and other enterprises.
At the same time, around the flour food industry, related industries such as cold storage, cold chain logistics, plastic packaging, and catering services have been formed, promoting the development of Yongcheng's service industry.
The city is building a food industrial park in accordance with the principle of "expanding small limits, stabilizing scale, adjusting structure, upgrading grades, deepening processing, extending chains, cultivating parks, and building platforms" to scale up. Make high-quality products, do deep processing, seek benefits from food processing end products, and gradually build a large-scale, high-grade, high-tech, high-standard, standardized, cross-regional flour food industrialization demonstration zone, driving the city and even Henan, Shandong, Jiangsu and Anhui The production of grain and agricultural and sideline products and the flour and food processing industry have developed greatly in the areas bordering the province.