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Classification and market situation of beer trademark transfer

Our country is a big beer manufacturing country. So far, there are many internationally renowned brands, and each brand also has many high-quality trademarks. So which category does beer belong to in the trademark classification? What is the transfer price of beer trademarks? Is there a unified standard?

Beer trademark transfer belongs to Class 32 in the trademark category. This category not only includes alcoholic beverages, such as liquor and beer, but also non-alcoholic beverages, such as mineral water and others. Beverages, including some syrup products. Although these products all belong to the same category, the numbers are different. For example, alcoholic products are 3201, non-alcoholic products are 3202, and other categories are classified as 3203. But it must be clearly distinguished. Not all beverages belong to this category. For example, milk-based beverages do not fall into this category, and coffee-type beverages introduced from the West do not fall into this category. Therefore, when transferring a trademark, Only by clarifying the category of the trademark beforehand can the subsequent transfer proceed smoothly.

So is there a price standard for beer trademark transfer? In fact, there is none, and there is really no good way to set standards, because resources like trademarks are very important to those who need them, but they are worthless to those who don’t need them. People who purchase such trademarks often search for resources. If they encounter a suitable one, they will intervene through the platform to handle the relevant transfer procedures. In addition to demand, the creativity and design of a trademark are also factors that determine whether the trademark can be sold at a high price. Therefore, if you want to purchase such a trademark, you must go through comprehensive considerations.

In fact, for many large manufacturers such as Tsingtao Beer, they have a dedicated advertising or planning department to be responsible for this business. They conduct search and analysis through the resource platform to find trademarks that suit their brand concepts. They will immediately negotiate and discuss the trademark transfer, but this does not mean that they will put it into use immediately, but more of it will be used as a resource reserve. In this way, when it's time to launch a new product, they will choose the right one from their own trademark library and hang it up directly. After having the trademark, there will be various marketing efforts, so the transfer of beer trademarks is a matter of whether a product can sell well. premise.

Bajie Class 32 Beer Beverage Trademark Transfer Recommendation

Trademark Name: Nostalgia Era

Nostalgia Era Trademark Registration Number: 23042924

The scope of use of the nostalgic era trademark: beer; beverage ingredients;