The Bugatti brand was founded in 1909. In the 110 years since then, the world has undergone many great changes, but the iconic red and white logo has never changed. To be honest, this kind of oval car logo is not the only one in the automobile industry. Although Ford's blue and white car logo has gained it a lot of reputation, Bugatti's car logo can be said to give this legendary brand more prestige. Here are the Let’s talk about the stories you don’t know about the Bugatti logo.
You may not believe it, but the time it takes to make a Bugatti logo is almost the same as the time it takes some large car companies to assemble an ordinary car on the production line. Yes this is absolutely true.
Initially, Ettore Bugatti, the founder of Bugatti, wanted a flat, high-quality car logo instead of a simple and common one. He felt that a car with fine workmanship would The logo can represent your pursuit of vehicle quality.
He graduated from the Brera Academy of Fine Arts in Milan, Italy, so he designed the original car logo himself, and made detailed records of the size, angle and other details at the time. The size of the logo has changed over the years, but the overall design remains as envisioned by Ettore Bugatti.
Bugatti’s car logo is quite exquisite. The red background of the car logo represents passion, while the white fonts represent elegance and nobility.
Some special edition Bugattis (Bugatti Chiron Sport) use black logos. This logo color scheme was actually proposed by Ettore Bugatti many years ago. , the black car logo represents excellence and courage.
There is another strange thing about the draft of Bugatti’s car logo. In the draft, you can see that there are 60 dots on the periphery of the Bugatti car logo.
Currently Bugatti does not know the specific reason for these dots, but there is a legendary saying that the 60 dots represent rivets. Its appearance means establishing a permanent connection on mechanical components, which is the perfect interpretation of reliability and durability.
We all know that Bugatti is a relatively heavy supercar. The previous Bugatti Veyron weighed 1888 kilograms, and the newly launched Bugatti Chiron weighs more than 2000 kilograms. However, because of the powerful power of the 8.0?L quad-turbocharged W16 engine, Bugatti did not feel uneasy about the vehicle being overweight.
In this regard, Bugatti has always adhered to the principle of quality and craftsmanship first, so you may never see a Bugatti sports car with a carbon fiber logo.
The production of Bugatti logos is mainly carried out by a company called POELLATH GmbH & Co. KG Münz-und Prgewerk, which is located in Schrobenhausen, Bavaria, Germany. City, the company was founded in 1778. This 242-year-old company has been recognized around the world for its excellent metal products and advanced and sophisticated relief technology.
Each Bugatti logo is handmade by up to 20 workers. From initial cutting to enamel trimming and surface treatment, it takes about 10 hours, so a car The bid may take several days to complete.
In contrast, it takes about 20 hours for Ford to produce an F150 pickup truck on the production line. According to Poellath CEO, these hand-made Bugatti logos also represent the company’s top technology and strength.
The company even has its own set of special tools for making Bugatti logos, and various experts are involved in the entire process.
In order to make the "BUGATTI" fonts on the car logo in the correct position, they need to be stamped multiple times. In the end, each car logo needs to go through up to 1,000 tons of stamping, because only in this way can the Bugatti fonts be rises to 2.1 mm. The advanced embossing process replaces the previous casting process, because this will ultimately make the car logo sharper and more refined.
Bugatti's car logo uses an enamel process. The enamel coating contains silicates and oxides instead of toxic lead, which causes the enamel to fuse with silver when heated to form a better protective layer.
If you observe carefully, you will find that there are some subtle curves on the Bugatti logo. This is not made during the cutting or embossing process, but due to the enamel material used in the glazing process. The heat will cause it to form a natural curve.
In the end, Bugatti’s car logo looks like it has some 3D effects. Since each Bugatti car logo is individually handmade, each car logo will have subtle differences during each production process. Difference, which also means that each car logo is unique. After listening to my introduction, do you think Bugatti’s car logo is more attractive to you than the “Little Golden Man” on Rolls-Royce?
This article comes from the author of Autohome Chejiahao and does not represent the views and positions of Autohome.