Since it is a branded watch, we must first identify the watch brand. The watch brands currently sold on the market mainly include Swiss watches, Japanese watches, and American brand-name watches. Counterfeit, smuggled, and counterfeit products mostly appear in the following watch brands: such as Japan’s Oriental, Citizen, Seiko, and Casio, and Swiss watches such as Rolex, Longines, Mido, Omega, Plum Blossom, Tudor, Piaget, Baume & Mercier, Rome, Bailangduo, Radar, Tissot, Sigma, Orma Inaccurs, Watt hour hand. From the appearance of a branded watch, the trademark and brand name marked on the dial and back cover of the genuine watch are clear and complete; the number of diamonds marked on the dial is consistent with the actual number of diamonds in the movement; the material marked on the back cover is consistent with the material used in the watch case ; The watch glass is smooth and clear; the outer edges and corners of the case components are non-sharp; the coating has no bubbles and will not fall off. The trademarks and brands marked on the dials and back covers of counterfeit genuine watches are blurred; the number of diamonds marked on the dial does not match the actual number of diamonds in the movement; the outer edges and corners of the case components are rough, and the plating is blistered, peeled off, or accessories are broken.

Looking at the movement, the plywood or pendulum in the genuine watch movement is marked with the corresponding trademark label; the movement is stable in the case assembly; the inside of the movement is clean. There is no trademark sign on the plywood or pendulum of the counterfeit watch movement, or the trademark sign is rough, blurred, skewed, or simply pasted with a small copper piece; the inside of the movement is not clean, and some movements have copper shavings and hair strands. , fingerprints, etc.

When consumers purchase imported watches, they should check the seller’s commodity inspection certificate and whether the number on the laser counterfeit mark is within the number listed on the certificate. There are many other ways to identify authenticity, such as using testing instruments to test gold content, travel time accuracy, waterproof performance, watch glass hardness, genuine and fake diamonds, etc. Use actual measurement data to verify whether it is consistent with the data and instructions marked on the imported watch to determine its authenticity. In addition, some famous brand watches have special identification methods due to the movement structure and inherent special markings, but they require professional equipment and instruments for inspection.

The price of imported watches has a certain degree of stability within a certain period of time. You should be extra cautious about imported watches that are significantly lower than the market price. Generally speaking, if there is no special reason for imported watches with a relatively large price difference, they are suspected to be fake imported watches or watches from improper origins. Do not take advantage of petty gains.