According to the latest administrative penalty discretion standard of Shanghai Administration for Industry and Commerce for infringement of the exclusive right to use a registered trademark, if the administrative department for industry and commerce finds that the infringement is established, it shall be ordered to immediately stop the infringement, confiscate and destroy the infringing goods and tools mainly used to manufacture infringing goods and forge registered trademark marks. If the illegal business amount is more than 50,000 yuan, a fine of less than 5 times of the illegal business amount may be imposed; if there is no illegal business amount or the illegal business amount is less than 50,000 yuan, a fine of less than 250,000 yuan may be imposed. Seized more than 500 infringing goods; Causing direct economic losses of more than 50,000 yuan to others; The infringed trademark is a famous trademark, geographical indication or foreign-related trademark; Infringement of the exclusive right to use three or more registered trademarks; Infringed goods are fake and shoddy, shoddy, and do not meet national standards or industry standards; Being subject to administrative punishment for trademark infringement for less than five years, and engaging in trademark infringement activities; Refusing to cooperate with the administrative department for industry and commerce to investigate and deal with the infringement, concealing, transferring or destroying the relevant evidence of infringement without authorization, a fine of more than 3 times and less than 5 times of the illegal business amount shall be imposed. Infringement of well-known trademarks in China, or quality defects or potential safety hazards in trademark infringing goods, resulting in serious personal and property damage, serious environmental pollution or major safety accidents, shall be fined five times the illegal business amount, and a fine of 250,000 yuan shall be imposed if the illegal business amount is less than 50,000 yuan. Whoever commits trademark infringement twice or more within five years or has other serious circumstances shall be given a heavier punishment. The administrative department for industry and commerce shall order the sale of goods that are not known to infringe the exclusive right to use a registered trademark, and can prove that the goods are legally obtained by themselves, indicating the supplier. In life, we can see that every product in every industry belongs to its own trademark, which shows that trademarks are very important in the development of enterprises. Enterprise trademarks are the same as product trademarks. Under the condition that it does not violate the law or damage the rights of others, it can create its own trademark and register it with the relevant departments.