1. First look at the sales voucher:

Moutai is Daqu Maotai flavor, 53±1% Vol, regardless of grade, and is distributed uniformly. The registered trademark for export sales is "Feitian Brand", which is uniformly allocated by Renhuai County Foreign Trade Company; the registered trademark for domestic sales is "Guizhou Brand", with a red star pattern printed on the wine box and label, and is allocated by Renhuai County Tobacco, Liquor and Sugar Industry Company. The sales certificate of Moutai liquor is the sales slip, ticket header and special seal. None of the three words "Renhuai County" are on them. If there are, it is fake Moutai liquor.

2. Next, look at the packaging:

Kweichow Moutai is packed in milky white glass bottles. In the early years, the product had a red plastic cover and was sealed with a red rubber cap. In recent years, it has been sealed with a red aluminum cap printed with the words "Kweichow Moutai". There is no inner plug at the bottle mouth. The "Kweichow Moutai" printed on the bottle cap is smooth and shiny, and the bottle cap and bottle are well sealed. The wine bottle is turned upside down, no wine leaks, and can be opened with just a twist.

The fake Moutai bottle caps are dull in color and feel rough to the touch. Because the caps and bottles do not match, if the bottle is turned upside down, the wine liquid will leak out, or the smell of wine can be smelled. The bottle cap of fake wine often cannot be unscrewed even after a long time of twisting, and it can even be opened with scissors. Such "Maotai" must be fake.

3. Look at the trademark again:

The entire bottle of Moutai is affixed with the registered trademark "Kweichow Moutai", which is printed on imported 100g coated paper. The specifications of the trademark paper for a 500ml bottle are: 90mm×125mm. The trademark is beautifully printed, the color registration is accurate, the pattern and font are standardized, the gold edge of the label and the font are closely matched, and the trimming is even. The "Feitian Brand" wine bottles for export are tied with two red and white "China Kweichow Moutai" ribbons, and instructions in Chinese and English are printed on the bottle stickers. The Kweichow Moutai sold domestically is printed with a red star pattern. Its ribbon is different from that of the "Feitian" brand in that one of the ribbons has "Chinese Famous Wine, World Famous Wine" printed on it, and the bottle sticker only has a Chinese description. The wine bottle is wrapped with a piece of high-quality square leather paper and packed in a color box. The outer color box is made of imported white paper plus fine corrugation. The font, color, and trademark on the box are exactly the same as the label on the bottle. The printing is standard and neat, with no delamination or wrinkles.