Uniform brand and same brand have different meanings and applications.

A unified brand refers to a brand that uses the same name, noun, label or design no matter how many types of products it has or how wide its sales area is. This means that no matter where the product is produced or what the product type is, the brand identity of all the company's products and services is consistent, which can improve the company's visibility and brand recognition, and also help consumers remember the brand.

As an example, consider a supermarket chain that uses the same name, trademark, and logo in all its stores, regardless of what products it sells in its different branches.

The same brand is a strategic alliance between two or more brands, applying brand names, logos and trademarks to the same market supplies in order to fully share brand resources and brand assets. Brand strategy behavior. This is usually to achieve greater market coverage, increase sales, or better leverage their respective brand assets through collaboration.

For example, in some cases, two companies may choose to cooperate and jointly launch a new brand. This new brand will utilize the brand assets of both companies, such as names, logos, etc. To improve the visibility and competitiveness of this new brand.

In summary, a unified brand emphasizes consistency and is applicable to a single enterprise; while the same brand involves strategic cooperation between multiple enterprises, aiming to fully share brand resources and assets.