Applying for trademark registration takes a long time and the process is complicated. Generally speaking, enterprises that are not eager to enter the market can indeed wait silently for the trademark registration certificate. For enterprises that are about to enter the e-commerce platform and need to obtain a trademark in a short period of time, they can only choose to purchase the trademark. Trademark transfer is much faster than trademark registration, but it is also more expensive. Next, the editor will analyze for you the success rate of trademark transfer?

The time required for trademark transfer is very short, and all procedures can be completed in about half a year. Registering a trademark takes approximately one year. If you are unlucky, you may have to wait several years to get your trademark registration certificate. In this way, the time cost of registering a trademark far exceeds the cost of purchasing the trademark. For companies, waiting so long means potentially missing opportunities, and most businesses cannot afford this time cost.

The risk of trademark transfer is also relatively low. The transferred trademark has been approved by the Trademark Office and successfully registered. The risk of the trademark office refusing to transfer the trademark is small, and the success rate of obtaining the trademark is high. Unless something happens to the trademark itself or the holder is unwilling to sell it, the success rate of trademark transfer should be greater than 90, and the success rate of trademark registration should be less than 50. If the trademark holder doesn't want to sell, he can choose another trademark to buy, which is not a big problem.

There is also room for trademark value-added. If it is a purchased trademark, there will be certain market and customer resources. Such a trademark will help consumers identify your products in a short time, and the market will be easier to open. Trademark registration must be started from scratch, so you must invest in the trademark again. Therefore, purchasing a trademark is the fastest way for a company to obtain a trademark, and it is also a way to help you win at the starting line.

In addition, trademark protection is very strong, both in China and abroad. If a registered trademark is misappropriated or transferred by illegal means without the consent of the trademark owner, the Trademark Office will reject the trademark transfer application upon discovery. Theft of a registered trademark without permission is a crime. If you discover that a registered trademark has been stolen and transferred, you should immediately report it to the public security organ, and call or write to the Trademark Office to terminate the transfer of the trademark.

Therefore, under normal circumstances, trademark transfer can be 100% successful. However, if several situations occur during the trademark transfer funds and transfer, the trademark transfer will fail! Trademarks are intangible assets of our enterprise. Whether in the process of trademark registration or trademark transfer, we should strictly abide by the trademark law, not infringe on other people's trademarks, and at the same time protect our own trademarks.