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Compare the logo designs of well-known brands

Author: Fish Claw Design

We are all familiar with many well-known brands, and their trademarks can of course be recognized at a glance, so let’s share with you the Fish Claw Design below. The logo designs of several well-known brands.

1.LouisVuitton: Monogram

LouisVuitton, founded in Paris, France in 1854, revolutionized the design of the first LV flat-top leather suitcase and created the first generation of LV patterns. . In 1892, Louis Yunlan? Den passed away. His son George Yunlan? Den designed the Monogram in memory of his father four years later, and the classic was born. The most important part of Monogram is naturally the LV with the brand's initials intertwined at a glance, and the most special part is the unique design of the diamond: it bends the outer edge of the diamond inward to form a concave shape, and inside the diamond The center position is designed to look like a four-petal pointed flower. The four-petal pointed flower is then individually shaped and designed in reverse color to form a circle enclosing a unique flower pattern with four round petals. This is the first attempt at "branding" of goods, and it also marks the arrival of a global cultural change.

2. Nike

The original meaning of the Nike logo is a "swoosh" sound. In 1971, 28-year-old graphic design student Caroline Davidson designed the logo, which represents the wings of Nike, the goddess of victory in Greek mythology.

Now, the Nike logo has even become a design industry term: such curved lines represent movement and speed.

3. Mercedes-Benz

The three-pointed star logo of Mercedes-Benz is considered to be one of the most well-known trademarks in the world. Its three pointed corners symbolize the mechanization of water, land and air respectively. That's what Daimler is pursuing: making engines for cars, ships and planes.

4.Chanel:

CHANEL, founded in Paris, France in 1910, has become synonymous with "modern classics" to some extent. Each type of product is famous and its design Always maintaining an elegant, simple and exquisite style, founder CocoChanel has even become a symbol of female power. Chanel is undoubtedly the most well-known "double C" LOGO. This was foreshadowed when the 2.55 classic handbag was launched in February 1955. The double C logo came from the nickname COCO of the founder Gabrielle Chanel. Ms. Chanel preferred black and white bright colors, so the logo was also white with a black background. After Karl Lagerfeld became the creative director of Chanel in 1983, while retaining the classic shape of 2.55, he changed the small square buckle into a golden double C twist buckle, which led to the birth of the Classicflap classic handbag and also made the "double C" logo deeply rooted in the hearts of the people. .