How much does it cost to purchase 25 categories of clothing trademarks? Many garment practitioners lament that business is getting harder and harder to do, which is the result of too severe homogeneous competition. So, how should clothing practitioners break out of the highly competitive market? This requires a 25-category clothing trademark to build a brand.

With the development of the economy, people are no longer satisfied with batches of branded clothing, and have developed personalized needs, so clothing customization has emerged. In such a general environment, clothing customization has become a new way out for clothing practitioners.

Ms. Huang is a clothing practitioner. Because she wanted to start a business when she was in college and she liked clothing, she opened a clothing store after graduation and worked there for 10 years. "In the past, when the clothing business was good, the operating income could be three to four thousand a day. In recent years, it is good to be able to sell two or three pieces a day," Ms. Huang said. As the clothing business became increasingly difficult to do, Ms. Huang did not sit back and wait for death. She chose to start a new business.

In 2017, Ms. Huang left the clothing store completely to the employees. She bought a 25-category clothing trademark and founded an original clothing brand studio. She saw that people pursue personalization and pursue According to the trend of taste, clothing is customized according to customer needs. After continuous running-in with customers, the final design is determined, and then handed over to the manufacturer for production and processing until the ready-made clothing is delivered to the customer. Mass-produced suits can only be sold for a few thousand yuan at most, while a customized suit can be sold for a high price of 10,000 to 30,000 yuan.

How much does it cost to purchase 25 categories of clothing trademarks? Let’s take a look at a set of data:

15% of trademark transaction prices are below 30,000 yuan;

77% of trademark transaction prices are between 30,000 and 60,000 yuan;

3% of the trademarks have a transaction price of 100,000-200,000 yuan; 1% of the trademarks have a transaction price of 200,000 yuan above.

It can be seen that the purchase price of most clothing trademarks is around 30,000.

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