Hello, using Disney images to sell albums is definitely an infringement. After a trademark is approved for registration, the trademark registrant shall have exclusive rights to the trademark. If a trademark registrant licenses its registered trademark to others, it must sign a trademark license contract with the user regarding the use of the registered trademark. The licensor and the licensee shall, within 3 months from the date of signing the contract, submit the trademark license contract to the Trademark Office for filing. The licensor can directly go to the trademark registration hall of the Trademark Office to register the trademark license contract, or entrust a nationally recognized trademark agency to register the trademark license contract.

I want to share some news with you, take a look:

Wang Zhong (pseudonym) has been very excited these days. He has millions of dollars in his pocket. I found Disney to sign a contract and finally succeeded in getting the money to the latter. The money will serve as royalties, allowing him to continue producing Winnie the Pooh albums for Disney. Although it is just a small photo album, it has brought Wang Zhong sales of hundreds of millions of yuan. Before he represented Disney, he was just a small piracy workshop, with only four people in the "company".

Two years ago, Wang Zhong accidentally came into contact with Disney products. He felt that this was an opportunity to change his destiny. Therefore, it only cost 20,000 to 300,000 yuan to obtain the brand authorization for the Winnie the Pooh photo album. At the same time, Wang Zhong’s factory also obtained Disney’s factory certification. This evaluation is significant because it means he can get orders from Disney overseas. Moreover, since the certifications of Disney and Wal-Mart are the same, the photo albums produced by Wang Zhong can also be easily sold in Wal-Mart channels around the world. Currently, 70% of Wang Zhong’s income comes from overseas markets.

Wang Zhong’s experience is what many small manufacturing companies dream of. In their view, being able to obtain Disney's authorization seems to have a magical power that enables the company to achieve huge growth.

This magical power can be traced back to the 1920s. At the beginning of Walt Disney Pictures, one day, a man came to Walt and said, "I am a furniture manufacturer. I will give you $300. You can let me print the image of Mickey Mouse on my desk." On?" This money became the first brand licensing money received by Disney. Since then, revenue from sales of brand-licensed products has accounted for about half of Disney's total revenue.

The business cooperation model of "I will give you the brand and the profits will be divided between both parties" has created this famous company. By 2000, Disney had more than 4,000 brand licensing companies around the world. Its products ranged from the most common ballpoint pens to watches worth US$20,000. Each form brought huge profits to Disney. The 80-year-old Mickey Mouse smiled as he watched his name, image, music, pictures, toys, stationery, clothing, etc. create great value.

However, in China, various problems have arisen in licensing the popular Disney brand. Many licensees are not able to obtain high returns like Wang Zhong, and some companies that made a desperate effort to obtain Disney brand licenses have become worse off.

Some people in the industry told reporters that Disney is not an exclusive licensing model, because channel dealers can only purchase goods from one authorized dealer, which makes the various authorized dealers compete and "fight" with each other. The reason why companies like Wang Zhong can succeed is because foreign trade dominates the proportion of his business. However, relatively speaking, more licensees focus on domestic sales.

The above-mentioned industry insiders said that the Shanghai Sangun market operation as an agent for Disney children's underwear was unsuccessful. Although the royalty is as high as 400,000 US dollars, the profit is very small and the sales volume is not high, which leads to the current operating difficulties.

Wish you a happy life and hope you will adopt it!