Shanzhai culture is of course relative to "mainstream culture". To some extent, "the cottage is to the mainstream" is like "the edge is to the center" and "the side door is to the right path".
However, although the shanzhai culture is somewhat marginalized, and even smacks of heresy, when the shanzhai launches an attack on the "mainstream", it often takes the central culture, which has always claimed to be the mainstream, by surprise.
it is undeniable that the shanzhai culture really started from the imitation of the mainstream culture. After all, when the mainstream has established its trademark and even formed a monopoly in the market, imitation and embedding are almost the only way. However, it should be noted that the shanzhai culture is not only a simple imitation, but also a transcendence and innovation. The quality and low price of shanzhai products and the impact on the mainstream monopoly market are not only the proof of innovation and transcendence of shanzhai, but also an indispensable "catfish" that drives the mainstream market to keep forging ahead. In this sense, for the shanzhai culture, we might as well ridicule and accuse it of imitating the mainstream less, but affirm and pay tribute to its innovation and transcendence more.
shanzhai culture cannot be equated with "innovation" simply, nor can it be regarded as "vulgar culture" and killed with a stick. We should distinguish "shanzhai culture" from "shanzhai products". There is indeed imitation or even plagiarism of brand-name products in cottage products, and such behavior is indeed suspected of infringing intellectual property rights. Therefore, from the perspective of protecting intellectual property rights, cottage products must of course be eradicated. However, the innovative consciousness of shanzhai culture is also undeniable. The reason why the fan base of shanzhai culture is getting bigger and bigger, and even some shanzhai themselves have become brands, actually shows that shanzhai culture has its own innovative spirit and vitality.
based on the above viewpoint, we might as well seek advantages and avoid disadvantages for the "double-edged sword" of shanzhai culture, so as to avoid the "evil" side of its infringement of intellectual property rights and treat and carry forward the "good" side of its "innovative" spirit, which is a pragmatic and wise attitude.
as for the mainstream culture that takes itself as the center, when the shanzhai culture is attacking the city, and when it is investigated for infringement in anger, I am afraid it is even more necessary to reflect on its own internal strength.
With the rapid rise of shanzhai culture and other phenomena in my life, a series of social problems and
heated discussions have also arisen. The purpose of this questionnaire is to investigate and study the shanzhai culture, and it is only used as a reference for research-oriented learning group papers.
1. what do you think is the most attractive place of shanzhai electronic products? (multiple choices)
a. Low price B. complete functions C. high speed of keeping up with the new style D. high appearance to prevent realism E. other reasons
2. How do you understand the word "shanzhai"? (multiple choices)
A. Fake and shoddy B. Imitation and reproduction C. Innovation trend D. Commodity popularization E. No opinion
3. Dalian shanzhai electronic products have flooded into the market, so what is your attitude?
a. I agree that the more I hope, the better. B. I don't understand and dislike it, and I hope it will withdraw from the market. It doesn't matter
4. Do you think the fake products are legal?
A. Infringement is illegal. B. Imitation is not used for piracy. Legal C is on the edge of the legal cloud and should be controlled.
5. Have you ever bought or used fake products?
a. Yes, B. No
————————————————————————————————————
If yes:
6. What types of cottage products have you used? (multiple choices)
a. daily necessities B. electronic products C. audio-visual products D. clothing
7. What's the reason why you use fake products?
A. Cheap B. Powerful C. Fashionable D. Beautiful appearance
——————————————————————————
If not:
6.
a. unsafe, poor quality B. no after-sales service C. lack of innovation D. influence personal image E. Disturbing social order
7. Will you accept cultural activities of shanzhai (such as Shanzhai Spring Festival Evening)?
A。 Accept B. Don't accept C. It doesn't matter
———————————————————————————————————
8. Do you think shanzhai culture has a hold on mainstream culture?
A. Yes B.No.
9. What do you think is the main reason for the popularity of shanzhai culture? (multiple choices)
A. Meet the needs of grassroots and ordinary people
B. Popularize favorable media such as Internet
C. Improve the Ministry of Market Economy and drive commercial profits
D. Mainstream, monotonous and monopolistic elite culture
1. Do you agree that "shanzhai is piracy and counterfeiting, and its core is plagiarism"?
a. agree B. disagree C. disagree
11. do you agree that "shanzhai culture has damaged China's competitiveness and innovation ability"?
a. agree B. disagree C. disagree
12. what support do you think shanzhai culture needs if it is to continue to develop? (multiple choices)
A. National legislative protection B. Economic policy adjustment C. Self-innovation D. Correct guidance
E. Others (--------------your basic personal information- . .
your age: under .18 b.18 ~ 26 c. Over 27~35 D.35
Your current monthly income: below A.15 b.15 ~ 3, c.3 ~ 5, d.5 ~ 8,
e.8
———————————————.