Excell battery belongs to Nanfu battery brand.

Nanfu Battery is China's advanced civilian power supply technology company, focusing on the field of civilian power supply, adhering to technology as the guide, product as the focus, and customer as the center.

Nanfu Battery Co., Ltd. is one of the world's five largest alkaline battery manufacturers. In the Chinese market, Nanfu brand batteries have led the industry in "quality, economic benefits, and labor productivity" for 18 consecutive years. In the domestic market, a "customer-centered" modern marketing three-dimensional network has been established, with an existing market share of 56%; in foreign markets, the "EXCELL" trademark has been sold in the United States, European countries, Japan, the Middle East, Hong Kong, etc. It is registered in more than 50 countries and regions around the world, and its export products are sold in more than 60 countries and regions on five continents.

Extended information:

Fujian Nanping Nanfu Battery Co., Ltd. was established in 1988 and is second to none in the national battery production industry. In 2003, Nanfu accounted for half of the national battery market, with total sales of more than 700 million units and an output value of 760 million. Nanfu has developed into the first alkaline battery manufacturer in China and the fifth largest alkaline battery manufacturer in the world.

In August 2003, Nanfu was suddenly acquired by its competitor Gillette Company of the United States. Among them, foreign parties hold 49 shares and Chinese parties hold 51 shares. The newly established China Battery Co., Ltd. has the absolute controlling interest in Nanfu, which means that foreign shareholders can indirectly control Nanfu through China Battery as long as they increase their shares by 2.

Baidu Encyclopedia-Nanfu Battery