The cost of trademark depends on the trademark, and the price of each trademark is different.

If a trademark agency is entrusted to handle the matter, the applicant shall pay the transfer fees and agency fees to the trademark agency. The transfer fees collected by the Trademark Office will be deducted from the advance payment of the trademark agency.

Notes on trademark transfer procedures: To transfer a registered trademark, after the transferor and transferee sign the "Transfer Agreement", they must both go to the National Trademark Office to apply for approval. Only in the National Trademark Office After the bureau approves the transfer, the transferee officially obtains the exclusive right to use the trademark.

Identical or similar trademarks registered on the same or similar goods shall be transferred together. Otherwise, the Trademark Office will regard the transfer application as abandoned; after the Trademark Office accepts the transfer application, it shall comply with legal provisions. If approved, if it does not comply with legal requirements, it will not be approved.

The role of trademarks

1. The function of indicating the source of goods. The most essential and basic function of a trademark is to distinguish identical goods or services. Trademark is the simplest and most effective way to identify goods or services.

2. Supervision of product quality. The trademark itself is not a sign of the quality of the goods, but the reputation of the trademark depends on the quality of the goods. The better the quality of the goods, the higher the reputation of the trademark. The quality of the goods is the soul of the trademark's reputation.

3. The guiding role in product selection. With a trademark, it can help identify the brand and purchase goods, and safeguard the interests of consumers. When consumers purchase products, whether they come here because of their reputation, usage habits, or new attempts at a certain product, the first thing they see is the trademark logo. Products are embellished with trademarks to attract customers, guide and stimulate consumption.

4. The advertising function of product sales. Trademarks are an effective means of advertising. Many famous brand products are known to consumers through advertising. When consumers purchase goods, they usually remember the trademark and use the trademark to identify the quality of the goods, which is the so-called brand-based purchase. This is the advertising function of the trademark.