A long time ago, our people's awareness of property rights was very weak, and their achievements were often stolen by others, so they needed to spend money to buy such things when they wanted to use them. Under the propaganda of the state, China citizens and enterprises have improved their awareness of intellectual property rights and started to actively safeguard their own rights and interests. In the past, many winners of science and technology awards were registered by other enterprises because they did not apply for patents. Gree sued China National Intellectual Property Administration not for patents, but for trademarks. The reason is that Gree applied for Gree's trademark on 20 17, but the trademark was subsequently declared invalid by China National Intellectual Property Administration. Next, let's look at three reasons why Gree sued China National Intellectual Property Administration.

1. Gree wants to resume the registered trademark. Gree applied for the trademark of Gree Color Circle on 20 17, but the trademark was subsequently declared invalid by China National Intellectual Property Administration. Therefore, if Gree wants to restore Gree's trademark, it must be through legal means. Trademarks are of great value to enterprises, and famous enterprises will not give up trademark registration for some special reasons.

Second, in order to protect the value of its own trademark, Gree Group requested China National Intellectual Property Administration to resume the registration of the Gree color boundary trademark, because Gree needed this trademark. Gree color trademark actually refers to the Gree mobile phone that has received much attention before. We know that every employee of Gree can use Gree mobile phones. If this trademark is invalid, the production of Gree mobile phones will be hindered.

Third, Gree's behavior belongs to protective trademark registration. Gree color circle is the trademark of Gree mobile phone. Gree company began to register this trademark before the launch of Gree mobile phone, in order to protect this trademark from being registered by other companies before the launch of mobile phone. This is an act of protecting its own trademark, so Gree will fight for this trademark.