The trademark registration application review procedure is the process by which the Trademark Office or relevant agencies review and process trademark registration applications. The main contents include the following aspects:

1. Formal review: The trademark registration application first undergoes a formal review to check whether the application documents are complete and meet legal requirements, and to verify the identity and qualifications of the applicant.

2. Similarity search: The Trademark Office will conduct a similarity search to compare the similarity between the applied trademark, the registered trademark and other pending trademarks. This is to determine whether there is any similarity to an existing trademark that may lead to confusion or infringement.

3. Substantive examination: The Trademark Office conducts a substantive examination of the trademark registration application to evaluate whether the trademark complies with trademark laws and regulations. This includes determining whether the trademark is distinctive, whether it will mislead or confuse the public, and whether there is a violation of laws prohibiting registration.

4. Publicity and opposition period: After passing the preliminary examination, the Trademark Office will publicize the trademark registration application and announce to the public the basic information of the applied trademark. This provides an opportunity for third parties to file objections. If someone believes that applying for a trademark will infringe upon their legitimate rights and interests, they can file an objection within the specified time.

5. Examination decision and issuance of registration certificate: The Trademark Office will make a final examination decision based on the results of the substantive examination and the handling of objections. If the application meets legal requirements and is not successfully blocked by the opponent, the Trademark Office will issue a trademark registration certificate confirming the successful registration of the trademark.

It should be noted that the specific procedures and requirements for trademark registration application review procedures may vary from country to country and region to country. Each country or region has its own trademark law regulations and examination guidelines. Applicants should consult their local trademark registration authority or trademark agency to learn about the specific review procedures and requirements.

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