In 1972, Baodao Optical Co., Ltd. was established in Taiwan by Wang Guosheng, the founder of Baodao Optical, and his brother Wang Jingzhong, which mainly produced optical lenses, spectacle lenses and other products.

On April 1, 1974, it was approved to register the "Baodao" trademark No. 68919 in Taiwan (approved commercial optical lenses and spectacle lenses).

In 1979, the brothers divided their labors. Wang Jingzhong was responsible for optical lenses and import and export trade, and Wang Guosheng was responsible for the retail sales of five stores. They officially created the professional chain operation model of Baodao glasses and gained a certain reputation in Taiwan.

In 1981, founders Wang Guosheng and Chen Guofu jointly established Baodao Eyewear Company (Note: In 1976, Baodao Watch founders Chen Guofu and his wife established the first "Baodao" in Sanchong City "Optical Shop".) As of now, Baodao Optical Company has 13 branches in Taiwan.

On May 16, 1983, Baodao Company was approved to register the trademark No. 212029 "Baodao FORMOSA and Graphics" in Taiwan (approved on glasses and component products, the graphic was designed by Taiwan Daohe Glasses Established and still in use today).

On May 3, 1988, Baodao Company was approved to register the trademark No. 27854 "Baodao FORMOSA and Graphics" in Taiwan (approved for glasses optometry and optician services).

In 1990, Baodao Optical had more than 100 branches in Taiwan Province.

In 1997, the number of branches in Taiwan exceeded 200.

In March 1997, founder Wang Guosheng entered mainland China and opened his first company in Wuhan, followed by Xiamen, Tianjin, Fuzhou, Beijing, Hangzhou, Nanjing, Suzhou, Wuxi, Harbin, Dalian, Shenyang, Changchun Branch offices in , Chongqing, Chengdu, Hefei, Guangzhou, Dongguan, Shenzhen, Shanghai, Qingdao, Xi'an, Haikou and other places were successively established.

In December 1999, there were more than 20 stores in mainland China.

In August 2000, the current president Wang Guosheng personally took charge of the Chinese mainland market.

In 2001, current chairman Wang Zhimin returned from the United States to help the company develop rapidly.

In 2009, more than 800 stores have been developed in mainland China.

In January 2010, after unanimous recommendation by the board of directors, general manager Wang Zhimin was promoted to chairman and general manager, and former chairman Wang Wangosheng was promoted to group president. On July 18 of the same year, entering a new era, the largest optical department store in China was officially born. After more than a year of planning and design, the 4,580-square-meter, six-story optical department store wrote a new chapter in the history of world optical products. Page.

In November 2010, the China headquarters settled in Shanghai.

In 2011, Baodao Eyewear has exceeded 1,000 stores, has 33 training branches, 15 processing centers in the north, middle and south, and established a national product testing center.

In 2013, the group adjusted its strategy, taking Xingchuang Vision as a new starting point, opening the Baodao 2.0 era, and increasing investment in e-commerce to truly allow consumers to obtain high-quality products at lower prices. products and better services.