the main menu button, and then use the/button to select [Settings] at the bottom of the screen. Use the/button to select [System Settings], and then press the button. Use the/button to select [General Settings], and then press the button. Use the/button to select [Logo Lighting], and then press the button. Use the/button to select [On] or [Off], and then press the button. When set to [ON], the Sony logo will light up when the TV is turned on.