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How to deal with the famous trademark whose trademark is inconsistent with the company name?
Legal analysis: the use of trademarks is very flexible, even if it is inconsistent with the enterprise name.

Legal basis: Article 59 of the Trademark Law of People's Republic of China (PRC). Before the trademark registrant applies for trademark registration, if someone else has used a trademark that is identical with or similar to the registered trademark and has certain influence before the trademark registrant, the exclusive right holder of a registered trademark has no right to prohibit the user from continuing to use the trademark within the original scope of use, but may require it to attach appropriate distinctive marks.