Vipshop will sell things and no one will buy them. You can optimize the store first and then spend money to promote it. The operation skills of Vipshop, which can quickly increase sales, require novices to pay attention to many skills when opening online stores, so as to get twice the result with half the effort, bring good sales at a small cost, and make the store profitable quickly.

However, many Vipshop merchants don't know how to optimize their products after they settle in. The main picture is put casually, the title is taken casually, and the rules are not understood. If they don't know the sales situation of these stores, it is difficult to have a big promotion. First of all, learn to do a good job in the main picture, optimize the product details page, optimize the product title, and finally learn the usage of through train.

Youhua shop

1, making high-quality master drawings.

For a baby's main picture, if your picture is the same as others, why do others choose you? Everyone wants to buy something different, and everyone is the same.

So you have to modify your picture, even if it is the same product and the same source. No matter what you modify, the background of the whole picture, the shooting of the main picture, if the budget is not enough, at least use PS. Of course, the picture must be clear, and then the main picture is divided into two parts, one detail, or one whole, two parts and two details according to the whole. This division.

2. Optimize the product detail page

A good detail page can greatly improve the conversion rate of the store. It is best to make the details page have a clear layout. If the layout is not good, at least make one piece. If you can't slice, it is recommended to find an artist to do it directly and spend a little money to do big things.

In addition, some buyers' opinions can be added to the details page. Everyone has herd mentality, which is why merchants care about buyers' comments, because customers care too. Therefore, if the buyer's show can be directly placed on the details page, it can also enhance customers' trust in the goods and increase the persuasiveness of the goods.

3. Optimize the product title

Many merchants think it is troublesome to get the title, so they directly apply those with good sales of their peers, but they don't know that they directly apply the sales of others, and their sales volume and weight are not as good as others, so they directly hide themselves. Therefore, in order to maintain good natural search traffic, the first thing is that the title must be original. Of course, we don't have to think about all the words ourselves, because there will be no high traffic if we take them out with great probability.