1. Civil liability for trademark infringement (1) Stop the infringement (2) Compensate for losses (the amount of compensation for infringement of trademark exclusive rights shall be the benefits obtained by the infringer due to the infringement during the infringement period, or the infringed party The losses suffered during the period of infringement, including the reasonable expenses paid by the infringer to stop the infringement. If the infringement losses are difficult to determine, the People's Court shall award a compensation of less than 500,000 yuan based on the circumstances of the infringement. Note: Sales do not know whether For goods that infringe the exclusive rights of registered trademarks, if you can prove that you obtained the goods legally and identify the supplier, you will not be liable for compensation. (3) Eliminate the impact and restore reputation (4) Give gifts and apologize. 2. Administrative liability for trademark infringement (1) Order to immediately stop the infringement (2) Confiscate and destroy the infringing goods and tools specifically used to manufacture infringing goods and counterfeit registered trademarks (3) The industrial and commercial administrative authorities shall exclusively use the infringement of other people's registered trademarks If the illegal business volume cannot be calculated, a fine of not more than 100,000 yuan shall be imposed. Legal provisions: "People's Republic of China and Civil Code": Article 123 Definition of intellectual property rights Civil subjects enjoy intellectual property rights in accordance with the law. Intellectual property rights are the exclusive rights enjoyed by obligees in accordance with the law with respect to the following objects: (1) works; (2) inventions, utility models, and designs; (3) trademarks; (4) geographical indications; (5) trade secrets; (5) trade secrets; 6) Integrated circuit layout design; (7) New plant varieties; (8) Other objects specified by law. "People's Republic of China and Civil Code": Article 123: Definition of Intellectual Property Civil subjects enjoy intellectual property rights in accordance with the law. Intellectual property rights are the exclusive rights enjoyed by obligees in accordance with the law with respect to the following objects: (1) works; (2) inventions, utility models, and designs; (3) trademarks; (4) geographical indications; (5) trade secrets; (5) trade secrets; 6) Integrated circuit layout design; (7) New plant varieties; (8) Other objects specified by law. "People's Republic of China and Civil Code": Article 123: Definition of Intellectual Property Civil subjects enjoy intellectual property rights in accordance with the law. Intellectual property rights are the exclusive rights enjoyed by obligees in accordance with the law with respect to the following objects: (1) works; (2) inventions, utility models, and designs; (3) trademarks; (4) geographical indications; (5) trade secrets; (5) trade secrets; 6) Integrated circuit layout design; (7) New plant varieties; (8) Other objects specified by law. "People's Liberation Army and Civil Code of the People's Republic of China": Article 1183: Compensation for mental damages: If the personal rights and interests of a natural person are infringed upon, causing serious mental damage, the person who has been infringed has the right to request compensation for mental damages. If serious mental damage is caused due to intentional or gross negligence infringement of specific objects of personal significance to a natural person, the person who has been infringed has the right to request compensation for mental damage.