# internship report # Introduction Through practical training, I deeply understand that it is very important to maintain a good relationship with colleagues at work. To do things, you must first learn to be a human being, understand the principles of being a human being, and how to communicate with colleagues. Getting along with others is one of the most basic issues in being a human being in modern society. For college students and those who are about to enter the society, there is still a lot to learn. I have compiled a "2000-word sample e-commerce training report" for everyone. I hope it will be helpful to you!

Part 1

Purpose of internship: to improve personal quality, combine classroom knowledge with real work, achieve the purpose of combining theory and practice, and prepare for entering society and carry out necessary Warm up and adapt.

The understanding of B2B is as follows: E-commerce B2B is a commercial activity between enterprises through the Internet or private network. Enterprises here often include manufacturing, circulation and service enterprises. Therefore, the formation of B2B e-commerce can be divided into two types: e-commerce for specific enterprises and e-commerce for non-specific enterprises. Specific enterprise e-commerce refers to enterprises that have had trading relationships in the past or that will continue to trade after certain transactions. For the same economic benefits, information networks are used to design, develop markets and inventory management. The commercial activities carried out by traditional enterprises in the marketing chain through modern computer network means fall into this category. E-commerce between non-specific enterprises refers to finding partners for each transaction on an open network and conducting all transactions with partners. Its characteristic is that the parties to the transaction do not assume permanent and continuous transactions.

B2B is a vast online battle station platform that provides many enterprises with high-efficiency and high-profit services. E-commerce has the ability to make information exchange between buyers and sellers cheap and fast, reduce transaction costs between enterprises, and reduce The company's inventory shortens the company's production cycle, operates 24 hours a day without interruption, increases business opportunities, and many other advantages.

Internship process

(1) Organize supply sources; including physical, digital, virtual products and intangible services.

(2) Order processing; the business-to-business model must respond to orders in a timely, accurate and professional manner to avoid the risk of improper processing of orders.

(3) Online payment;

(4) Logistics and distribution; that is, the company can ensure that the goods reach the other party in a timely and accurate manner

(5) After-sales service ; The after-sales service requirements of B2B companies are very high, very professional, and are a link in the entire service. These processes are crucial to any link between companies.

Internship Summary

There are many connections and differences between B2B, C2C and B2C. The general comparison is as follows:

2. The processes are similar . All three have processes such as organizing supply, publishing information, order processing, online payment, logistics and distribution, after-sales service;

3. In terms of trust, B2B has very high requirements for enterprises, compared to As for the other two, trust.

From an operational point of view, B2B is the most difficult of the three, with many steps. The transaction is complex. In the process of learning C2C, I also learned that the C2C trading platform is a good transaction method for customers, because in C2C, in order to protect the rights and interests of buyers and maintain the reputation of the trading platform, product information and store information are released.

First of all, you need to authenticate by browsing the store ID, such as the personal ID card of the Taobao seller, the merchant ID card and the corresponding Alipay authentication, thus first ensuring the security of the merchant;

< p>Secondly, buyers search for store information by browsing the store list or searching for store name keywords. It is convenient and fast, so that both buyers and sellers can get their own benefits.

Third, in C2C, you can choose the ordinary bidding method or the pricing purchase method, and choose according to your own situation. Whether in B2B, B2C or C2C, the transaction model is paid through online banking, which provides certain protection to both parties. So that the payment and money can be accurately and timely received by the other party.

On December 13th, we learned about Internet marketing again. Internet marketing is a series of activities implemented using the Internet as a platform and combining new methods and new concepts.

It includes brand promotion, website promotion, information release, sales promotion, channel expansion, customer management, market research, etc. Its emergence makes various functions closely connected and promote each other, so that the function of each function alone is far less than that of the network The role played by the marketing system. Give full play to the powerful functions of the system and bring great benefits to the overall marketing of the enterprise. We also learned to use photoshop to make curled stamps. Image processing is also widely used. It is often used in advertising companies, photo studios, etc. It is necessary to learn it well.

The field of website promotion has been used in many aspects. There are various features on the website. Having a website with our own characteristics is the goal that each of us strives for. Excellent websites also have It requires outstanding talents to modify and promote, just like life, the process of hard work is the process of pursuing, promoting and modifying life. Only through struggle can success be achieved.

Finally, let me talk about my situation in the company and my daily work content in the company:

1. Manage the company’s backend website and publish and update company news, product content, pictures, etc. every day , improve the click-through rate of the company's website.

2. Find potential customers online and contact buyers. Provide market information to sales staff.

3. Pay regular visits to old customers, inquire about product usage, and implement and resolve customer feedback.

4. When receiving orders from customers, prepare purchase and sales contracts and issue production notices to the production workshop.

5. Assist the manager to supervise and track sales behavior, improve the shortcomings of the sales plan, and propose rectification plans and countermeasures

Internship reflections

The work is not very tiring, and I learned a lot of things. I suddenly felt that I heard others say that in college you only learn thinking methods. There is some truth in it. In fact, what you learn in school is useful. It is just a matter of time. The later you go, the more theoretical level you need. It's just that when we reach the level where theory is needed, we have returned everything we learned in school to the teacher and have to pick it up again! So everyone still needs to consolidate their professional knowledge while working! Every experience that a person encounters is precious. Just like the campus life that is about to leave us, many people do not have a good grasp of it. After a few years, at a class reunion, they realize that we were originally on the same starting line. We have already distanced ourselves on the road of life.

I have gained a lot from this internship. Carefulness and patience are both important lessons. Human life is also a process of constant pursuit. When you fall, you should get up as soon as possible and work harder and run again. , just like a kite, always working hard to run and fly, even if the string is broken and lost, it still lets go and takes off!

Part 2

1. Internship time and unit

Internship time:

Internship unit: xx Co., Ltd.

< p>Introduction to the internship unit:

xx Co., Ltd. was founded in 1998. It is a comprehensive cultural media organization focusing on brand management consulting and corporate culture consulting. Its services cover brand image promotion and corporate culture consulting. , media integration, public relations promotion activities, graphic and film and television advertising creation, product packaging design and production, display and environmental art design and production, website construction, etc. The company is located in the CBD center of Jiangbei, Chongqing, with an office space of nearly 700 square meters.

Adhering to the concept of "producing wisdom with heart", Hongshi has won many awards in national professional competitions and has created impressive results for customers time and time again. The company has now formed a structure with more than 70 people including a brand management center, corporate culture consulting center and e-commerce center. It also has a huge talent resource library based on Bainaohui Witkey.com, which can provide customers in various industries with Powerful intellectual services. Currently, we serve customers in 32 provinces, municipalities, autonomous regions and Hong Kong and Macao Special Administrative Regions across the country.

2. Purpose of internship

This internship is a comprehensive practical exercise after studying e-commerce major for more than three years.

The purpose is to deepen the understanding of the basic theories and basic knowledge of e-commerce, combine classroom knowledge with real work, and achieve the purpose of combining theory and practice. I want to further understand society through personal experience of social practice and grow in practice. Experience, exercise your talents, cultivate your resilience, and more importantly, test whether what you have learned can be used by society, find out your own shortcomings, so that you can better learn from each other's strengths, improve your personal quality, and prepare for the future. Society prepares and undergoes necessary warm-up and adaptation.

3. Internship content

For a college student, having the courage to accept challenges is a basic quality. Although it was cold, windy, icy and snowy, I resolutely embarked on the road of social practice. On March 7, 2017, I came to Chongqing Hongshi Media Co., Ltd. with anxiety and excitement. As soon as I entered the company door, I liked the neatness and cleanliness of the company very much, which made me curious and longing for my future work. I walked into the Human Resources Department with my luggage. Two teachers from the Human Resources Department warmly received me, filled out forms, checked in, arranged accommodation, and visited the company. The enthusiasm here made me feel no stranger at all, and the anxiety I felt when I first arrived disappeared.

From March 7th to April 15th, the company conducted training for several of our new interns for more than half a month. The first week allowed us to understand the general situation of the company, the company’s Cultural concepts, business concepts, management concepts, talent concepts, work styles, etc. We received professional training in the second week. After multiple assessments, I successfully took up my post and served as network planning and promotion in the network department.

As soon as the training was completed, I immediately threw myself into work, that is, participating in the company's online planning and promotion work. Mr. Li said that the website had some problems that I needed to solve, so I searched and compared them on major websites, referring to the advantages of other websites and looking at my own shortcomings. Then come up with a solution. I went to talk to Mr. Li for an entire afternoon and finally finalized a solution. I also realized from Mr. Li’s talk that you can’t rush for success in everything. You have to understand the ins and outs of the problem before you find the right time to act. It’s very important to seize the opportunity. You can’t do it in advance or postpone it. You have to do it just right. matter.

Immediately afterwards, I was assigned to do the text part of the company's brand brochure. I learned that the leader's intention was mainly to display the company's business scope and competitive advantages, and strive to be streamlined and attractive. We started working and spent It took two days to make the company's brochure.

Then there is still a big job left at hand that the boss has assigned, which is the website revision plan. The website revision has been in the works for a long time, but it has not been completed until now. The finalization of the marketing plan still requires my cooperation, so I need to be familiar with the website revision marketing plan in the shortest possible time in order to propose a more appropriate marketing plan. I called several colleagues from the Internet Promotion Department to discuss and explain to them some of my plans for website revision, and asked them to use them as a reference when revising the website. Unfortunately, basically all the plans I proposed were rejected, because they said Some of my plans have been reflected in the previous old plans, while others lacked consideration, which made me feel very defeated. After get off work, I kept reflecting on where did I fail? After thinking about it, I still feel that I am too impetuous and too eager for success. This is a common problem among students who have just entered the society. They always want to achieve results as quickly as possible, which leads to a situation of lack of consideration. The next day, I read the plan carefully again. This time I understood the situation first, and then listened to everyone's opinions with an open mind during the meeting and discussion, instead of thinking about it on my own. Finally, I summarized the revision plan that belongs to everyone. , the plan summarized this time was affirmed by the boss, and I was very happy.

Next, I started maintaining the company’s website. Website maintenance is a skill that I am good at. Although there are relatively few courses on websites offered by the e-commerce major, because I am more interested in websites, I read a lot of professional books on website design. When I was a senior in college, I built a small website by myself under the guidance of a teacher. I learned some simple maintenance work on FTP software, so I already have a certain foundation in website maintenance. However, I still encountered a lot of problems when maintaining the specific website, because the company's official website and my own website are quite different in nature and content. Fortunately, under the guidance of Director Li, I quickly overcame each problem with my strong interest in website maintenance and my existing skills.

After all this work, I have achieved what Director Li said: “A good grasp of the gap between theoretical knowledge, actual conditions, and practical work, and a better understanding of theoretical knowledge, actual conditions, and practice. "Work is closely integrated", basically adapting to and meeting various conditions and requirements in the workplace, and basically completing the transformation from students to professionals in the workplace.

After completing these tasks, the next task is to participate in other publicity work about the company. All these tasks went smoothly and I was able to complete the tasks successfully.

After this nearly one-month internship, I was able to put the professional knowledge and skills such as the introduction to e-commerce learned in this major into specific practical work, which increased my life experience and knowledge. I have gained a wealth of practical work experience and other skills, abilities, qualities and experiences in the workplace such as how to handle interpersonal relationships in the workplace, and have comprehensively trained and improved my work ability, learning ability, work experience, professional knowledge and Professional skills and other abilities and qualities, especially the practical knowledge and skills in planning have been well learned and mastered, and I have become more interested in planning work.

IV. Internship Summary

The internship of the past two months has made me truly appreciate the joy of work. In less than two months, I helped answer phone calls, copy materials, organize files, participate in the organization and implementation of various meetings, etc., and I felt the atmosphere of work. In the university, there is only an atmosphere of learning, and every student is working hard to achieve higher grades. This is a place of work. Everyone will work hard to achieve a sense of accomplishment and get more rewards. Whether it is studying or working, there is competition. In the competition, we must continue to learn from others' advanced places, and we must continue to learn. How others behave to improve their own abilities. I remember the teacher once said that university is a small society, but I always feel that innocence and sincerity are indispensable on campus, and I still maintain my identity as a student. When I walked into the workplace and came into contact with all kinds of colleagues, bosses, etc., the relationships were complicated, but I had to face everything I had never faced before. In this practice, I feel deeply that the company has a lot of theoretical study, which is almost comprehensive; but in actual work, you may encounter things that you have not learned in books, or you may not use any knowledge in books. Not available. But I also want to thank the teacher for his tireless teaching. I have a higher starting point than some people and have more knowledge to deal with various work problems.

Looking back on this internship, I learned a lot, learned a lot of social experience from everyone I came into contact with, and improved my abilities, which cannot be learned in a company. A journey of a thousand miles begins with a single step. This will serve as a bridge for me to enter the society in the future. The transitional role is an important experience in life and will be of great help to me when I enter the workplace in the future. At the same time, it also allows me to understand many principles of life and humbly ask for advice from others. Some basic principles of life, such as abiding by organizational disciplines and the rules and regulations of the unit, communicating civilly and friendly with others, must be carefully implemented in real life, and good habits must be continuously cultivated in real life. Most of the experience and knowledge I have learned in the past two months comes from the teachings of leaders and colleagues. This will be the wealth of my life.

This internship also gave me a deep understanding that it is very important to maintain a good relationship with colleagues at work. To do things, you must first learn to be a human being, understand the principles of being a human being, and how to get along with others. This is modern One of the most basic issues of being a human being in society is that for college students and those who are entering society, they still have a lot to learn. They are the best teachers. As the saying goes, "When three people walk together, there must be my teacher." My This internship enabled me to truly move from textbooks to reality, and from abstract theory to colorful real life. It was a successful social practice.