Either way, defenders need to have evidence of rights protection, so it is most important to collect evidence. The basic evidence is as follows:
1. Evidence of defenders' rights protection: trademark certificate, evidence of our trademark use, our authorization, etc.
2. Evidence of infringement by the other party: such as online sales, offline sales, production, publicity, customs filing, etc.
3. Infringement amount: fixing the sales amount of the other party, including fixed online sales and offline sales.
With the above basic evidence, you can choose to apply for platform complaints, administrative complaints, civil prosecutions, criminal reports, etc. If the other party's infringement is bad, it can claim punitive damages, and it can claim punitive damages of 1-5 times.