20 1 1 year, effectively launched a new brand "effective star" to reshape the image of pen products. The new brand pen products have been greatly improved in appearance, performance and quality, and have been recognized by the market within half a year. Deli office supplies are among the best in national sales, and can be called the first brand of stationery in China (unlisted). However, due to the lack of professionalism and other reasons, the quality of their pen products is not stable enough, and the market response has not been very good, which is far from Chen Guang, Cai Zhen, Beifa and other brands. However, during the period of 20 10-20 1 1, the company invested huge sums of money, made every effort to purchase the world's advanced equipment, introduced outstanding talents in the industry, and even hired industry elites from Japan and Taiwan Province Province to carry out brand-new planning. At present, the quality of the newly launched Delight Star products is not what it used to be, and Delight now has the capital to compete with the above enterprises!