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Rural e-commerce training operation resistance and solutions!

how to carry out rural e-commerce training? Rural e-commerce has developed rapidly. With the Internet+agriculture going deep into rural areas, many farmers want to expand the sales of their agricultural products through the Internet, but they don't know how to sell agricultural products online. Some farmers also don't know much about computer operation. At this time, there is a great need for rural e-commerce training to help farmers learn to use computers and sell things online. Do you think rural e-commerce training will go smoothly in rural areas? In fact, rural e-commerce training has also encountered several major obstacles in rural areas. Let's take a look at how they solve the resistance problem of rural e-commerce training with Huinong. com.

Get rid of the traditional agricultural work, broaden your horizons, improve your ideological realm, strive to make yourself a modern "new farmer", and make full use of modern scientific and technological means to increase value and generate income.

Let farmers know the planting skills of agricultural products and learn to distinguish the superior and inferior quality, and use all resources to improve the planting quality of agricultural products and control the quality of agricultural products from the source.

It is not only the safety of production, but also the safety of agricultural products. It is strictly forbidden to make inferior products harmful to consumers flow into the market, and farmers' safety awareness is the focus of training.

formulate a series of management standards such as production and sales of agricultural products, and supervise all links in real time. Producers organize production and sales according to standards, invite relevant state departments to implement supervision and supervision, and make the whole process transparent to reassure consumers. Therefore, farmers' awareness of standardization must be increased to change the irregular state of traditional agricultural products cultivation and sales.

in the era of internet popularization, we must first ensure that farmers can know the relevant national policies and development directions on time and accurately, and secondly, let farmers grasp the agricultural information and market demand in time, and adjust the agricultural industry according to the changes of policies and markets, so as to keep abreast of the times and not be left behind.

First of all, the villagers don't trust

Although the majority of villagers have a strong demand for e-commerce knowledge, they remain very vigilant when someone says that they should be trained in e-commerce knowledge, even if the other party has a training notice issued by the local e-commerce office or service center, it will not help.

what should I do? There are two ways to solve this problem: first, the webmaster calls the service center to confirm; Second, the service center sent someone to lead the trainees to the village. At this time, local dialect is more useful than Mandarin. But basically, the webmaster won't call to confirm, so most of the service center staff take the trainers to the village. After getting familiar with each other, there will be no distrust when they go again.

Secondly, people are not familiar with the use of e-commerce equipment.

The standard configuration of the service station is "a computer, a TV, and a data manager for surfing the Internet", but after the equipment is sent to the service station and installed, many webmasters report that it is not very useful. In fact, in the training process, these content training teachers will talk about them one by one. For example, computers are unfamiliar, and teachers have specially prepared computer use courses for station leaders, such as computer operation knowledge and shopping strategies for service station platforms. When entering the village for training, we will give one-on-one targeted explanations to help you understand e-commerce, familiarize yourself with the functions of service stations, and understand the use of equipment. As long as you listen carefully and remember with your heart, these will gradually become familiar.

devices mainly surf the internet, and the data manager (hereinafter referred to as the manager)

can contact the local e-commerce service center. When entering the village for training, teachers or teaching assistants will establish a village station management group, and the members in the group are divided into three categories: service center staff, teaching teachers and service station webmasters. If the equipment encounters problems in the use process, such as how to upgrade the manager, the power supply of the manager is burned, and the manager is not connected to the Internet, etc., the webmaster can report the situation in the group @ Service Center staff. Others can also be reported to the service center. If the service center can't solve it, it can be reported to the local commerce bureau.

Material distribution

The standard of service station is "one computer, one TV and one manager". Normally, these devices will be distributed to the service station. However, the situation varies from place to place. In some areas, in order to facilitate the stationmaster, the service center will provide additional equipment for the stationmaster. The procurement, production, transportation and distribution of these equipment need time to ensure. If the promised distribution equipment is not available, webmasters should not worry, please wait patiently. If the waiting time is too long, just report it to the service center.

time and place of the next training.

The villagers are very appreciative of the first training, and when the instructor leaves, they will ask about the time and place of the next training. Service stations are mainly convenience stores and supermarkets. Usually, no one looks after the stores. It seems to the webmaster that it is "not worth the loss" to close the stores and go to distant counties for training, so everyone hopes to train in their own village. However, teachers are originally training from village to village, so they can't tell all the knowledge to the webmaster at once, nor can they teach from village to village every time. At this time, teachers will choose to teach later in the service center.

In another case, the stationmasters of 3-5 neighboring villages will be gathered together in a nearby village for training, but the specific training place and time will depend on local arrangements.

training content

it can be said that the service station is the link between the service center and the villagers, and it is the key point to realize "agricultural products go up and industrial products go down". Webmasters are also common people, and their enthusiasm for the course of "Agricultural Products Upward" is increasing. Webmasters hope to talk more about this course, such as how to open an online shop to sell agricultural products, how to package agricultural products, and how to preserve agricultural products. Teachers are also working hard to develop relevant teaching content, so you can wait patiently.