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How much does it cost to create a Baidu Encyclopedia entry for your brand?

It does not cost money to create the brand Baidu Encyclopedia yourself. The encyclopedia platform itself is free for everyone to edit. However, many people find it difficult to create an encyclopedia by themselves and can only find a third party, so they have it. The cost of agent creation usually ranges from a few hundred yuan to several thousand yuan, depending on the specific encyclopedia content.

The following Luoxi Aidu Encyclopedia Network will talk about how the general brand Baidu Encyclopedia is done.

Generally speaking, if an ordinary brand wants to create a brand Baidu Encyclopedia, it generally needs to register a trademark first, that is, have an R mark. As long as we can query the trademark information through the trademark registration number on the trademark registration website , and as a reference, you can successfully create a Baidu Encyclopedia. The steps are not complicated. If you are interested, you can do it yourself. However, it should be noted that the encyclopedia entry name must be exactly the same as the trademark.

However, for many relatively well-known brands, most hope that in addition to the information on the trademark, other content can also be enriched on Baidu Encyclopedia, such as brand stories, brand development history, honorary titles, etc.; these If the content is to be published on Baidu Encyclopedia, it needs to cite news sources as supporting information. If the brand has not reported relevant information in any news media before, it needs to contact the news media for public reporting of brand dynamics, so as to use it as a reference for Baidu Encyclopedia. Reference materials

The following Luoxi Aidu Encyclopedia Network shares the specific operations of creating a brand Baidu Encyclopedia.

1. Organize the content copy

First of all, we must ensure that the content uploaded to Baidu Encyclopedia is an objective fact that has happened, rather than a subjective personal evaluation or psychological activity. Content that is subjective, contains promotional elements or exaggerates publicity will not be approved, and the account that edits the encyclopedia will also be punished to a certain extent. Therefore, when organizing copywriting, you must pay attention to describing it from a third-party perspective, being objective and true, and complying with the requirements of encyclopedia standards. Brand encyclopedia content can generally include brand introduction, development history, products, brand culture and brand honors, etc.;

2. Prepare reference materials

Because the content on the encyclopedia needs to be provided "Evidence" proves the authenticity of the uploaded content. We can sort out all the news content related to the subject of the entry that has been published online in the past, and select media reports suitable as encyclopedia reference materials; if the past news reports are not If it is suitable for reference, you need to contact authoritative news media for re-reporting;

3. Edit and upload encyclopedia

General entries can be modified and updated by everyone, as long as we log in Encyclopedia editing can be done on the encyclopedia platform, but many people look at the encyclopedia editing page and find that they don’t know where to start. Whether it is content layout, directory setting, or data citation, a certain professional foundation is required for effective operation. In fact, anyone is welcome to edit encyclopedia entries, but the editor must provide proof of the authenticity of the edited content. If the edited content is the original work of the editor, even if it is an objective fact, the encyclopedia will not approve it. , because Encyclopedia is equivalent to an online information platform, it must be responsible for the authenticity of the information it displays, but for content without source certification, Encyclopedia itself cannot identify whether the description is true, so it will not be approved.