Nestlé, founded in 1867 by Henri Nestle, is headquartered in Vevey on Lake Geneva, Switzerland. It has more than 500 factories around the world and is the world's largest food company. manufacturer. The company originated in Switzerland, originally producing baby food, and is famous for its chocolate bars and instant coffee.

In the 1860s, Henri Nestle, a Swiss pharmacist who worked as a pharmacist, formulated baby food for babies who could not enjoy breast milk and invented a dairy product for childcare. That is, adding fructose and nutrients to milk powder was an excellent parenting food at that time, but the output was very small. It could replace breast milk and save babies who were unable to consume breast milk and other substitutes, so it was spread to ten and ten. It has been passed down for hundreds of years and is gradually known by some mothers, midwives and doctors [2]. Henri Nestle took advantage of the situation and founded a baby milk powder company in 1867. He named his product Nestle as the brand name and used the bird's nest pattern as the trademark graphic.

In 1905, Nestlé Infant Milk Powder Company merged with another American food company and was named Nestlé Anglo-Swiss Condensed Milk Company; in 1949, it was purchased by another Swiss company and changed to its current name Nestlé Food Company .

The sales of Nestlé’s baby milk powder have always been very good.

Nestle (2 photos)

At the beginning of the 20th century, the company began to implement diversified production. Its main products are instant coffee, condensed milk, milk powder, baby food, cheese, chocolate products, and candies. , instant tea and dozens of other types. Become the world's largest food manufacturer. It has branches in more than 20 countries including the United States, Japan, and Germany, and has more than 1,200 factories and shops. It is headquartered in Vevey, Switzerland. The company's sales in 1990 reached US$33.3 billion, and its main products include instant coffee, condensed milk, milk powder, baby food, cheese, chocolate products, candies, instant tea, and more than 10 types. Among them, Nestlé coffee has the largest sales volume, mainly because of the excellent quality of the product, and the brand name makes consumers really feel the "comfortable" and "snuggling" feeling when drinking it. In 1991, according to the survey results of the American Lanton Company, the Nestlé coffee brand was listed as one of the world's top 10 famous brands, and its brand value was determined to be US$11.549 billion in 1994.

Nestlé's sales in 2010 reached 109.7 billion Swiss francs, and its net profit reached 34.2 billion Swiss francs. About 95% of this comes from the sale of food, making Nestlé the world's largest food manufacturer and one of the largest multinational companies. Best known for its chocolate bars and instant coffee, the company has a rich product range tailored to local markets and cultures. Nestlé has more than 443 factories in 81 countries on five continents. The production and sales of all products are completed by more than 200 departments under the leadership of the headquarters. 98% of Nestle's sales come from abroad, so it is called "the most international multinational group".

In fact, in German, Nestle means small bird's nest, and the English meaning is "comfort, settle down" and "snuggle"; because the English Nestle (Nest) has the same root as its name, Therefore, it is translated as "Nestle" in Chinese. Nestlé graphics naturally remind people of babies waiting to be fed and loving mothers nurturing their babies. Therefore, the sales of "Nestle" baby milk powder have been very good.