I. Country of origin
Red Bull is a famous energy drink brand, which is very popular all over the world. According to Tencel Pharmaceutical Co., Ltd., a member of Tencel Group, the imported version of Red Bull Energy Beverage is imported from Thailand and sold by Tencel Pharmaceutical Co., Ltd. The domestic version is produced by China Tencel Pharmaceutical Co., Ltd.
Second, the production process
The imported version of Red Bull Energy Beverage is produced according to the standards of Thailand or Austria, and the standards of production technology and quality control are higher, while the domestic version of Red Bull Energy Beverage may be slightly insufficient in production technology and quality control.
Third, the qualification certification
The imported version of Red Bull Energy Beverage has passed many qualification certifications in China market, such as the inspection and registration of AQSIQ. The domestic version of Red Bull may get less qualification certification.
Introduction of Red Bull Beverage Brand:
Red Bull is an energy beverage brand from Thailand, which was founded in 1987. Its main feature is that it contains caffeine, taurine, vitamin B and other ingredients. Red Bull has a wide range of markets and user groups around the world, and it is also very popular in China market.
Besides its unique formula and function, Red Bull's marketing strategy and brand image are also unique. In the market, Red Bull pays attention to promoting its brand by sponsoring sports events, concerts and extreme sports. And take its iconic red bull tank as the brand symbol to further establish its brand image.
Generally speaking, Red Bull, as the leading brand in the energy beverage market, has been endowed with strong market competitiveness and consumer awareness with its unique formula, marketing strategy and brand image.