Introduction: There are hundreds of white shoe brands. The brands that remain firm after the big waves must have their own uniqueness. We will help you select 10 sneaker brands. Some of them appeal to environmentally friendly materials. Some are successful with their minimalist aesthetics, while others are still at the forefront of trends after hundreds of years.

There are hundreds of sneaker brands. The brands that remain firm after the waves must be unique. We will help you select 10 sneaker brands. Some appeal to environmentally friendly materials, and some They win with minimalist beauty and are still at the forefront of trends after a century. Although they may not be available in physical stores in China, they are definitely worth your cross-sea treasure hunt!

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Eytys was born in Stockholm, Sweden in 2013. Two designers, Jonathan Hirschfeld and Max Schiller, who grew up together, grew up in the 1980s and were deeply influenced by the booming 1990s. Baptism of street culture. With its simple and low-key appearance and attention-to-detail design, Eytys has quickly become popular among fashion-conscious people, attracting many people not only in Europe, America, Japan and South Korea. The Mother Canvas Trainer recommended in this article is the first style launched by Eytys. The cork insole, slightly thick sole, gold lace holes and dark purple heel strap are the most eye-catching identification. In addition to pure white models, pure black models are also very popular.

on Projects

Common Projects was founded in 2004 by Peter Poopat, the former art director of "V Magazine" and Italian shoemaking consultant Flavio Girolami, 13 It’s no accident that it has been on fashion people’s wish lists for years. First of all, the minimalist design with no logo and the beautiful shoe shape that makes people fall in love at first sight fascinates people who are visual. Each pair of shoes is made of a combination of two types of leather (sheepskin, nubuck leather or suede) and is handmade in Italy. The 10 hot stamping numbers on the right side of the shoe edge indicate the shoe model number, European shoe size and color. The code composition is similar to a made-to-order uniqueness. Although the classic Original Archilles shoes from Common Projects come in a variety of colors, pure white and pink are still the most popular. Chelsea boots, which are very popular in autumn and winter of 2016, Common Projects also launched a suede model, which has a high exposure rate on IG!

eth Cole

In an era where social media leads the trend, what can be more effective in publicity than internet celebrities walking around wearing your products? Especially when the so-called Internet celebrities are the most popular supermodels Kendall Jenner, Gigi Hadid, and Miranda Kerr, the benefits are even more incalculable. Kenh Cole, who has been in the market for a long time with his straightforward and simple urban style, has successfully expanded the consumer age group down to Generation Z because of a pair of white shoes. This pair of strappy white sneakers called Kenh Cole Kam Sneakers has a genuine leather body with a white rubber sole. A touch of gold on the heel replaces the logo, exuding a minimalist aesthetic. Another style changes the heel guard into cow hair and leopard print, which is also very eye-catching when paired with gold.

VEJA from France was founded in 2004. It boasts that all its sneakers are made of environmentally friendly materials. The materials for the shoe body include organic cotton, recycled plastic bottles and recycled cotton. The rubber used for soles is collected from wild rubber trees in the Amazon basin and is made into recyclable environmentally friendly materials by local small farmers. All shoes are produced in factories in Brazil.

ESPLAR, one of VEJA’s most popular shoes, was born in 2011. The name is inspired by the Brazilian International Non-*** Organization (Brazil International Non-*** Organization) which has been providing technical support to organic cotton farmers since 2004. Brazilian NGO), uses stitching to outline a capital V on the side of the shoe. The heel guard is off-white with black text, which is simple, stylish and a little cute. For those who like a little color, there are also burgundy, navy and gray. select.

In addition, there is also a caramel-colored burnt bottom model that is very popular this year. It is paired with a beige and black heel protector, which is full of yuppie style. Another editor’s special recommendation is V-10, which is a new model launched by VEJA to celebrate its 10th anniversary. Its appearance is inspired by traditional basketball shoes. A few sports elements add an unexpected and playful touch to your look. Emma Watson also has a pair. She also showed off outfit photos on her IG.

STA

If VEJA’s recycled materials and environmental protection appeal are particularly attractive to you, then you should also get to know NOVESTA, a sneaker brand that came out in 1930. The story of NOVESTA, which has been popular in Europe for more than 80 years, started with the well-known shoemaker Jan Antonin Bata opening his first factory in Partizánske, a small town in central Slovakia in the 1930s. For NOVESTA, they pay more attention to the quality of shoes than fashionable appearance. In the process of making shoes, strict environmental standards are always followed, and pure natural rubber, 100% cotton and linen are used. The pure natural rubber sole is first tightly bonded to the shoe body through a machine press, and other parts are sewn stitch by stitch by senior craftsmen. Compared with other brands that emphasize minimalist style, NOVESTA's signature shoe, Star Master, is more suitable for people who like casual style, loose outfits and Japanese literary youth style.

S LIKE POTTERY

When talking about craftsman spirit, you will definitely think of Japan, and the one that best represents the spirit of Japanese shoemaking craftsmen is the one nicknamed Xiaolan by fans. SHOES LIKE POTTERY with white shoes. As the name suggests, the shoemaking process of SHOES LIKE POTTERY is as labor-intensive and time-consuming as making pottery and requires perfection.

Moonstar, which produces SHOES LIKE POTTERY shoes, is located in Kurume City, Fukuoka Prefecture, Japan. It has been established for more than 140 years. Kurume City is famous for the production of rubber, so the rubber used by SHOES LIKE POTTERY is all produced in-house. They will put the soles in a kiln with a high temperature of 120 degrees and let it stand for 70 minutes. Through the vulcanization reaction, the performance of the rubber soles is improved in all aspects, which is not easy. Deforms, collapses, and is softer and more durable. The canvas used to make the upper is woven with high density to ensure that it is not easy to lose shape after being worn for a long time. In addition to the eye-catching sky blue soles, the small blue dots on the sides of the shoes are like ancient European wax seals, which are not only the best identification of the brand, but also the quality recognition of professional shoemakers.

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No matter what era, the topics caused by idols and the fanatical worship of star-chasers have actually never changed. The Beatles, who were popular all over the world in the 1960s and 1970s, on the cover of their last studio album released in 1969, an image of John Lennon wearing Spring Court white shoes and the other three members walking on Abbey Road in London. , while becoming a classic across generations, Spring Court has also risen to classic status in the white shoe world.

The parent company of Spring Court is located in the suburbs of Paris. It has been specializing in the production of rubber since the 19th century. In the 1930s, it entered the shoe industry with rain boots. Because the owner at the time, Gees Grimmeisen, was an avid tennis fan, in 1936 The Spring Court brand was established in 2001 and launched tennis shoes made of breathable cotton and glazed rubber soles. This was also the first pair of tennis shoes ever designed specifically for clay courts. Later, as the trend evolved, sports shoes began to take to the streets. , Spring Court’s simple appearance and durability are also favored by street trendsetters. The 4 air holes in the rubber sole have both breathability function and styling recognition. The cotton shoe has a red, blue and white French flag on the tongue, which is A very cute little highlight.

8. REEBOKS

In addition to Spring Court, which has a history of nearly a century, Stan Smith, which is almost universally worn by everyone in recent years, was also formerly a tennis shoe. It can be seen that tennis shoes can be said to be of various types. Among sports shoes, Reebok is the most seamlessly integrated with fashionable wear. In recent seasons, Reebok has frequently cooperated with the high fashion industry. It has found a new generation of popular supermodel Gigi Hadid as an endorsement, and has carved a niche in the youth market.

Following last year’s hot launch of the all-leather retro jogging shoe Classic Leather, Reebok has continued to re-enact the Reebok Club C8, which was born in 1986 and was designed for champion tennis players. The newly released promotional photos can be seen Gigi Hadid was dressed in a healthy but slightly sexy sportswear. She wore Reebok Club C8 DIAMOND on her long legs, and the heel protectors also shone with bling bling diamond luster. Those who love retro shoes can’t miss the Reebok Club C85 Vintage, which has a creamy white shoe body and colorful retro fonts.

9. Volley

Volley International Canvas white shoes, which instantly became popular in the Chinese circle due to Faye Wong’s use in public and private occasions, have long been a national shoe in Australia. Volley, which mainly produces tennis shoes, launched the Volley International shoe model in 1975. Tennis star Mark Edmondson even wore it to win the 1976 Australian Open men's singles championship. The Volley International currently on the market is a replica of the original model. The two-color shoe edge design makes it different from other white shoes and looks more lively and dynamic.

Another model, Volley Grasscourt, was born in the 1980s. Its appearance is more suitable for urbanites who prefer simple and fashionable styles. It has two types of leather splicing and red or navy blue back protectors. It is simple but has its own momentum. Lightweight sole increases wearing comfort.

10. FEIYUE

FEIYUE is favored by many Korean fashion models (worn by Song Joong Ki, Jessica, and Irene Kim). It is not difficult to find out that this brand is currently owned by just looking at the pinyin. French brand sneakers have a great connection with China. In fact, in the 1950s, FEIYUE was originally named Feiyue. Like China's strong canvas shoes, it was also a national brand on the other side of the country.

The turning point of the story happened when the brand was gradually declining. Patrice Bastian, a Frenchman who went to China to study martial arts in 2004, fell in love with the Feiyue Kung Fu shoes worn by his classmates, so he sold FEIYUE as a distributor. After being introduced to France and completing trademark registration in France in 2006, FEIYUE has since shed its previous life in China and is flying high in the French and even global fashion circles. FEIYUE's most popular shoe style is undoubtedly the Fe Lo Classic, which has a white shoe body, red and blue stripes, FEIYUE wording and caramel-colored rubber soles. It is very fashionable simply paired with a white Tee and jeans. Petite girls can choose to wear the Fe Lo Platform. Thick bottom model, slightly increases the height.