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From 65438 to 0998, the first Internet transaction in China was successful, and e-commerce has developed in China for seven years. During these seven years, China's e-commerce has experienced a period of starting, rapid development, bursting of network bubble, regression and rational development, and its business model has become more and more diversified and mature. Among them, I take the leading global sources as an example to analyze its trading model, profit model and prospect. Global sources is a leading B2B media information company and a major promoter of bilateral trade in Greater China. Since the establishment of 197 1, global sources has been committed to providing professional trade information and comprehensive marketing services to suppliers through leading professional trade magazines, websites, series of procurement fairs and online direct sales services. At the same time, global sources provides support services such as advertising production, educational projects and online content management. Global Sources Direct is the company's latest service, which aims to help suppliers to market through Yi Bei. Global sources's growing trade community has more than 460,000 active buyers from more than 230 countries and regions. Every year, this buyer community sends more than 5 million information queries to more than 654.38+400 million suppliers online through global resources. So far, global sources has become the world's leading trade promoter. Global sources's trade solution embodies 35 years' rich experience in publishing international trade magazines, 65,438+04 years' successful experience in coordinating and managing Asian exhibitions, and 65,438+00 years' successful experience in operating international trade websites. In 2004, global sources was selected as the "Best B2B Website in the World" by Forbes magazine for four consecutive years.
Global sources's business model
Ali, Universal's B2B platform is equivalent to the facade room in reality. Your products are displayed on these platforms for buyers to choose from, and they earn the rent you pay them. Ali also provides windows and keywords to improve your product ranking. Universal mainly sells to stars, and charges related fees according to different stars. Take the high-end route. There are many offline exhibitions and magazines, among which international e-commerce magazine is very authoritative.