Because I no longer want to be suspected of imitating the Nike logo and Adidas slogan.

Li Ning’s original slogan Anything is possible (Everything is possible) is often criticized for being too similar to Adidas’ Nothing is impossible (Nothing is impossible). It is also suspected of being “plagiarized” and is similar to the Nike logo. There is a somewhat similar logo. Now Li Ning has decided to get rid of them and change the slogan to Make the Change (let the change happen).

Extended information:

The old version of Li Ning’s trademark implies three meanings: First, it is a deformation of “LN”, which represents Li Ning. The second is the corner of the red flag, representing national honor; the third is the balance and agility characteristics of Li-Ning gymnasts.

The new version of the trademark logo not only inherits the visual effect of the classic LN Li-Ning before the logo change, but also creatively expresses Li-Ning's original "Li-Ning Cross" action, and uses the "human" shape to interpret sports values. The lines of the new version of the trademark are more dynamic and powerful. It explains the meaning of each athlete's self-expression.

Reference material: Li Ning official website