Hello, the differences between exclusive authorization, distribution authorization, and OEM authorization in online stores are as follows:

Exclusive authorization: Exclusive authorization generally appears on JD.com, Tmall, and Vipshop. In the flagship store, the merchant needs to issue a trademark exclusive authorization letter, which means that the trademark only authorizes this company to open a flagship store on our platform, and cannot authorize other companies to open stores on our platform.

Distribution authorization: Distribution authorization generally appears in specialty stores and specialty stores. This kind of authorization means that the brand allows the authorized company to sell the brand's products on the platform. Generally, this form of authorization requires the company to Go to the brand to get the goods. It feels a bit like a canteen.

OEM authorization: OEM authorization is common in specialty stores on Tmall and JD.com. It means that the authorized company can not only sell products of the authorized brand on the platform, but also produce its own products with the brand name. The brand of the product is somewhat similar to the OEM form. This authorization method does not require buyers to go to the brand to purchase goods, but requires the authorized company to give the brand a certain OEM fee.