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The development history of Zhejiang Xin'an Chemical Group Co., Ltd.

Before 1980, the company used "Yanzhou brand" as the trademark of calcium magnesium phosphate fertilizer

In 1980, it carried out industrial and commercial registration, resulting in "Yanzhou brand" and "Ganquan brand". registered trademark

In June 1996, the company entrusted the Corporate Image Planning Research Center of Shanghai Tongji University to introduce CIS and designed the company’s first logo

November 1997 , XINAN and Tu obtained trademark registration

In February 2007, the brand development department of Xin'an Group was established, and Xin'an Group's brand development and construction entered a new stage

In August 2007, Xin'an Chemical VI The optimization project was officially launched

In October 2007, Xin'an senior management decided to change the brand

In February 2008, the opening ceremony of Xin'an's new image was grandly held, and the new image of "Wynca Xin'an" was officially released to the public.

In July 2008, a systematic and family-oriented product packaging system was established.

In August 2009, the agrochemical industry brand was upgraded and an industrial brand image with "big winner" as the core was established.

In December 2009, the group entered into comprehensive brand strategic planning work.

In March 2010, "Wynca Xin'an" silicone category obtained trademark registration.

In July 2010, "Wynca Xin'an" won the Zhejiang Export Famous Brand.